Kumvetsa Malo Oonetsera Nkhani ndi Anthu Amene Mumakonda Kuwamvetsera

Musanayambe kutumiza wailesi, muziganizira kaye za mmene zinthu zilili pa nkhani ya nyuzi, nkhani za m’nyuzipepala, mawailesi a m’dziko lanu komanso mabuku a pa TV.

Yambani mwa kundandalika ndandanda ya malo ofufuzira nkhani zimene nthaŵi zonse zimakhudza pepala lanu . Kusintha kwa zaumoyo, kukonza zaumoyo, ndalama zothandizira pamaphunziro, chilungamo cha anthu, kapena nkhani iliyonse imene ingayambitse.

Mwachitsanzo, pempho lokhudza kuteteza malo osungirako zachilengedwe lingakhale lothandiza kwambiri pa Intaneti kapena pa wailesi yakanema ya m’chigawo china. Pempho lofuna kusintha malamulo a kampani lingakhale loyenerera kwambiri kwa magazini a zamalonda kapena malo a boma oonerapo zaulimi. Pewani kuwononga mphamvu zanu pa pulogalamu imene siingakupindulitseni. M’malo mwake, lembani ndandanda wa atolankhani 10 -15 kapena osindikiza nkhani amene angapeze phindu kwambiri pa ndawala yanu.

Kufufuza Atolankhani Oyenera

Kujambula bwino kumayamba ndi kupeza munthu woyenera kuti aitumize. Pewani kugwiritsira ntchito “maadiresi atsopano a maiyi". M’malo mwake, tchulani atolankhani, akonzi, kapena osindikiza amene amaliza nkhani zofanana ndi zanu. Gwizani zipangizo monga Muck Rack, Cision, kapena ngakhale kufunafuna nyuzipepala za Google News kuti mupeze atolankhani pogwiritsa ntchito mawu apadera. Zitsanzo (tsopano X) zingakuthandizeninso kujambula atolankhani.

Ngati mwapeza munthu woloŵa ntchito, pendani ntchito yake yatsopano. Ŵerengani pafupifupi nkhani zitatu zaposachedwapa. Kayang'anitsitsani: Kodi izo zimagwira mawu magulu a anthu osadziŵa kuŵerenga? Kodi zimaphatikizapo nkhani zaumwini kapena matepi a maina a chidziŵitso? Kodi zimapezeka kuti mudziŵe bwino mmene mumadziwira kuti mukhoza kuima pa malo ozungulirapo m’malo mwa ma email ambiri.

Propla: Atolankhani amagaŵiridwa kaŵirikaŵiri “abwana. [1] Mtolankhani wonena za kusintha kwa nyengo sachita chidwi ndi pempho lokhudza mapulogalamu a chakudya cha kusukulu, ngakhale ngati onse aŵiri ali ofunika. Khalanibe tcheru pa misewu pakati pa nkhani yanu ya pepala ndi zikondwerero za mtolankhani.

Kupanga Mtokoma Wochuluka

Muyenera kuyamba ndi kutchula maadiresi anu a fomu komanso chifukwa chake zili zofunika panopa.

Madontho ogwira mtima amaphatikizapo zinthu izi:

  • Mutu wapamwamba - kulemba mutu wankhani umene umafupikitsa nkhaniyo m'mawu 8-10. Ganizirani kuti ndi mchenga wonyozera kuyenerera kwa nyuzi. Chitsanzo: “Kufuna kutseka chiboo cha lamulo lachisungiko kwapeza kusainidwa kwa 10,000 m'mlungu umodzi.”
  • “Icho chija chimene chili ... fact [[FT:1] - Fotokozani chifukwa chake pembedzero lanu limakhudza anthu. Ligwirizanitseni ndi chikhoterero chachikulu, chosankha choyandikira, kapena chiyambukiro cha chitaganya.
  • Maengile aunique -- Kodi mkupiti wanu uli ndi mnzake wodabwitsa? Nkhani ya munthu wofunsira kapena kuŵerengera kufikira pa nthaŵi yake?
  • Kuwona ndi zowoneka [1] – Kupereka ziŵerengero zoyenerera, mapu anthaŵi yaitali a kusaina, kapena chithunzi champhamvu. Atolankhani kaŵirikaŵiri afunikira kugulitsa nkhani kwa olemba; kukhala ndi chuma chokonzekera kumapeputsa chosankha.
  • Sazikani foni ya zochita [ - phatikizani foni yanu yofunsira komanso kufunsana ndi mtsogoleri wa chigawo, pepala la choonadi, kapena kalendala ya zochitika za m'tsogolo.

Pewani kuchulukitsa mfundo iliyonse, koma jambulani pepala lalitali ndipo lolani kuti imelo yanu ikhale yosanza. Cholinga chake ndi kuuza munthu kuti “Auzeni zambiri”.

Chitsanzo cha Makonzedwe a Pitch

[[FLT:] [[FLT:] Kugonjera: [[FLT:]] Chifukwa chake makolo 5,000 akupempha kubwezeretsa ndalama zapanthaŵiyo m'chigawo chathu

[[FLT]] Okondedwa [Journast] [Zina], [[[FLT:] [[FLT]] [mlungu wotsatira, mamembala a sukulu adzasankha bajeti imene imachotsa magirediatatu. Kagulu ka makolo kasonkhanitsa zisaini 5,000 m'masiku 10 ofuna kuti pulogalamu ibwezeretse. Mayi amene ali ndi ADHDHD, amanena kuti nthaŵi yokha yokha. [FF:] [F:] [F:] [F:]

Kupanga Makina Otulutsa Mafoni ndi Ma TV

SANKHANI NDALAMA yosaina, kutumiza kalatayo kwa akuluakulu a boma, kapena kuulutsa nkhani zatsopano zimene zaululidwa ndi mkupitiwo.

Manyuzipepala abwino amatulutsidwa mwa njira yofanana ndi imene:

  • Headline ndi tsinde la mutu [1] – Tsogolo lolunjika, zoona.
  • Dateline – deti la kutulutsidwa.
  • [[MLENGO:0] Ndime – Mayankho amene, chiyani, kuti, kuti, chifukwa, ndi motani.
  • Umboni wosonyeza tsatanetsatane – zogwidwa kuchokera kwa atsogoleri a ndawala kapena akatswiri, mawu apatsogolo ndi apansi, ziŵerengero.
  • Boolerplete – Achidule “pafupifupi” mbali ya gulu lanu kapena ndawala.
  • Kulankhulana ndi Mediya [[FL:1] – Dzina, foni, email, webusaiti.

Mabuku anu azikhala ndi zithunzi zokongoletsera, mawu achidule a vidiyo ochokera kwa wokonza pulogalamu, ndandanda ya masaini osonyezedwa kapena zovomereza. Atolankhani amagwira ntchito pa nthawi yokwanira; pamenenso akugwira ndi kugwiritsa ntchito kwambiri, ndi kugwiritsa ntchito bwino.

Malo a kampani yosindikiza: [[FLT :1] kwa kugawira kwaulere, lingalirani PRLog . Pa mautumiki apamwamba, , kulemera kwa ntchito [1] kumafikira kwambiri. Nthaŵi zonse phatikizani kujambula kwachindunji ku tsamba lanu la chinsinsi ndi chidule chimodzi cha chonulirapo.

Kumanga Unansi Weniweni ndi Atolankhani

Kukopana kwa nkhani kumathandiza kwambiri ngati kuli kwabwino kwa ubwenzi mmalo mwa kugulitsa. Phunzirani kutsatira atolankhani oyenerera pa wailesi yakanema. Perekani ndemanga mwachidwi pa nkhani zawo. Potumiza wailesi ndi Intaneti, kulembera mawu aposachedwapa omwe analemba kuti mwapeza ntchito yawo. Zimenezi zimasonyeza kuti mumalemekeza ntchito yawo, osati njira yawo yoigwiritsa ntchito.

Atolankhani amalandira masamu ambiri patsiku. Kuimirira, tchulani chifukwa chimene munawasankhira. Ngati munakumana nawo poyamba, akumbutseni za mayanjanowo. Musatumize ziphaso ngati simunapemphedwe; mmalo mwake, chotsani mawu ndi kuikamo mawu.

Ngati mtolankhani wayankha mafunso, ayankhe mwamsanga komanso motsatira malangizo a dokotala, ayamikireni chifukwa cha nthawi yawo ndi kuwathandiza kusintha zinthu pa zochitika zikuluzikulu.

Kulemekeza nthaŵi zoikidwiratu ndi nthaŵi zotangwanitsa [1] Madzulo a madzulo ndi Lachisanu kaŵirikaŵiri ndi nthaŵi zoipitsitsa kutumiza thukuta. Mkati mwa mlungu, pakati pa madzulo pamafuna chisamaliro chabwino koposa.

Nthaŵi ndi Kulimbikira pa Kutsatira

Pamene mutumiza tchati, dziŵani tsiku. Ngati simunamvepo masiku atatu mpaka asanu a bizinesi, tumizani intaneti yachidule yotsatizana. Izi zikutsatira ziyenera kuwonjezera pang'ono chidziŵitso chatsopano . "ana, kuvomereza, kapena chochitika chatsopano. Musangofunsa kuti “Kodi mwapeza intayi yanga?” Chimenecho chikuoneka ngati chotsutsidwa.

Chitsanzo chotsatira: “Chiyambire Lachiŵiri lapita, pempho lathu lawonjezereka kuchokera pa 3,000 kufika pa 6,500 saini. Bungwe la sukulu lalengeza kugamula mlandu wa onse kaamba ka cha 15. Lidakali lokondweretsedwa m'nkhaniyo?”

Ngati simukulandirabe yankho pambuyo pa kutsata kwaulemu kuŵiri, pitirizani. Kulimbikira kuli kofunika, koma kusakaniza mtolankhani kukuwonongani mbiri. Sungani pepala losonyeza zimene munalankhula, nthaŵi, ndi yankho limene munalandira. Gwiritsani ntchito kuwongolera zoyesayesa za mtsogolo.

Kukopa Atolankhani Okopa Atolankhani

Atolankhani amagwiritsira ntchito makompyuta a za mayanjano kuti apeze njira ndi nkhani zimene zikumveka. Gwiritsani ntchito nkhani za kampeni kutumiza zimene atolankhani angapeze ndi kugwiritsa ntchito. Tanthauzirani mtolankhani pamene mukuuza ena nkhani zokhudza kulira kwawo . Zikalata zolembedwa mokha. Zikalata zosonyeza kuti zinthuzo zisinthadi ndi zomveka: kachipangizo, kuvomereza kwamphamvu, kutsatsa malonda.

Ngati mugwiritsa ntchito chizindikiro chotchedwa hashtag pa mkupiti wanu ndipo mumalimbikitsa anthu kuti azigwiritsa ntchito chidachi, ndiye kuti siziwayendera bwino atolankhani akayamba kugwiritsa ntchito chidachi.

Tangolingalirani kugwiritsira ntchito nsalu za Twitter kapena zikalata zogwirizana ndi zikalata zofotokoza nkhaniyo.

[[FLT: 0] Malo opangira zinthu: [[FLT :1] Kukulitsa njira yanu yolankhulira ndi a pa Intaneti, ŵerengani Chitsogozo cha kusintha Tech kwa makompyuta. Ili ndi masinthidwe othandiza kupanga zolembedwa zimene atolankhani amatola.

Kugwiritsa Ntchito Njira Zosiyanasiyana Zoulutsira Nkhani

Si nkhani zonse zoulutsidwa zimene zimapangidwa zolingana.

Manyuzipepala ndi Zosindikiza

Manyuzipepala amakhala ndi mtovu wautali nthaŵi [1] plan kuti iyendetse kawiri mpaka milungu itatu isanafike chochitika kapena chinthu chochititsa chidwi. Perekani mfundo yomveka bwino imene ikugwirizana ndi nkhani yaikulu m'dera lawo loulutsira. Muiikemo ziŵerengero za kumaloko kapena zosindikizira za kumaloko kuti mupange nkhaniyo kukhala yothamanga kwambiri.

Wailesi Yakanema ndi wailesi

Oulutsa nkhani za Brattcap afunikira zithunzi zamphamvu ndi nkhani za anthu. Azilemba “kanthaŵi koonekera bwino: msonkhano, kuperekedwa kwa pempho, kusintha kodabwitsa. Adzipereke kubwera ku siteshoni kapena kuwapatsa malo a kujambula. Mukhale ndi mfundo zachidule ndi zosaiŵalika.

Malo Okhala Authenga ndi Mabuloga Okha

Malo olankhulira a pa Intaneti ambiri amasinthasintha ndipo amatha kufotokoza nkhani mwamsanga. Amavomereza nkhani kapena malingaliro a anthu. Amalembanso pulogalamu yoyambirira kapena yoyamba. Malo ambiri a pa Intaneti amalola kuti anthu azilankhulana, ndipo zimenezi zingachititse kuti zikhale zosavuta kuuza owerenga zimene mwapempha.

Mafilimu ndi Mafilimu

Zionetsero za Niche podcast kapena vidiyo zingathandize kwambiri anthu ofuna kudziwa zimene akufuna kukambirana.

Kugwiritsa Ntchito Zinthu Zofunika Kwambiri

Atolankhani amakopera manambala amene akusimba nkhani. Musaitchule ndi zinthu zosafunika. Sankhani makiyi awiri kapena atatu amene amasonyeza kukula kwa pempho lanu. Mwachitsanzo:

  • “ Pempho lathu linafika pa 10,000 osaina m’maola 48 — kuŵirikiza kuposa pempho lirilonse lofananalo m’chigawocho.”
  • “ 78% ya makampani ochitira zizindikiro amachokera ku ziphaso za zilembo za zilembo za zilembo zotchedwa zip (zilembo zoimira malamulo) zoyambukiridwa mwachindunji ndi kusintha kwa malamulo kumene kwalingaliridwa.”

Muzifufuza munthu amene ali ndi nkhani yochititsa chidwi ndipo muzikambirana naye.

“ Mayi wina wa ku Oakdale ananena kuti mwana wake wamwamuna wakhala akudikira mankhwala a mphumu kwa miyezi itatu. Panthaŵiyi, pempho lathu lasonkhanitsa mayina 5,000 mlungu umodzi, kusonyeza kuti zimenezi si zoona. Kuphatikizapo kumeneku n’kwamphamvu chifukwa chakuti ndi anthu ndiponso ndi njira yochitira zinthu.

Kuyesa Zinthu Zimene Zingakuthandizeni

Tsalani thithithi iliyonse, yankha, ndi kutchula . Gwiritsirani pulojekiti yosavuta kapena chipangizo monga Google Manyusi. Kombani deti, pouse, mtolankhani, mtundu wa kufalitsa (kufunsa, kutchula), ndi kuchuluka kwa magalimoto kapena kusaina kotsatirapo. Mkupita kwa nthaŵi, njirazo zidzaonekera: mwina kufunsa kwa pa TV kuyendetsa siginenti kuwirikiza ka khumi kuposa nkhani za m'manyuzipepala, kapena kusindikiza zidutswa zakhala ndi moyo wautali.

Pangani miyezo yodziŵika:

  • Chiŵerengero cha atolankhani amene anavomereza
  • Chiŵerengero cha nkhani zofalitsidwa kapena zoulutsidwa pandege
  • Fikani kwa (amvetseri oyerekezereka)
  • Magalimoto oyenda pa Intaneti ochokera kwa ofalitsa nkhani
  • Masaini atsopano amene amafalitsidwa

Gwiritsirani ntchito mitapo ya UTM m'zigwirizano zanu kuti mupeze magwero. Mwachitsanzo, wonjezerani ku URL. Malo oimbira a Google Analytic kapena mapulatifomu anu opangidwa ndi nkhonya apamwamba angasonyeze kuti ndi mapulojeti otani amene anasonkhezera kutomerana kwakukulu.

Ganizirani zotsatira zanu pambuyo pa kutsanulidwa kulikonse. Kodi mizere ina ya nkhani za mameseji inachita bwino? Kodi inatsatira nthaŵi yake? Gwiritsirani ntchito nzeru zimenezi kukonza ndawala yanu yotsatira. Kugwirizana kwa nyuzi ndi njira yophunzirira, osati kuyesayesa kwa kamodzi.

Misampha Yofala Yofunika Kupewa

  • [[FLT: 0] Atolankhani otumiza uthenga [1] - Kutumiza mlingo umodzimodziwo kwa atolankhani zana limodzi popanda kutchula kwaumwini kaŵirikaŵiri amajambula ma email anu monga foni. Sankhani.
  • Kuiŵala kufutukula tsamba lanu lopempha [1] - Ngati mtolankhani atsekera ndi kupeza chidziŵitso chachikale, iwo sadzakhulupirira ndawala yanu. Chisungeni.
  • Kukuza nkhani [[FLT :1] - Atolankhani angaone kusinjirira. Gwiritsitsani ku zenizeni. Ngati munena kuti “zikalata, tsimikizirani kuti nambalayo ikutsimikiziridwa.
  • Kutsutsa zitseko zazing'ono – Nkhani ya m'nyuzipepala ya m'mudzi ingakhale yaphindu mofanana ndi ya dziko, makamaka ngati ikulitsa mphamvu ya kumaloko ndi kukopa chidwi cha manyuzipepala pambuyo pake.
  • Osakonzekera kaamba ka kufunsa - Pamene mupeza makope, khalani okonzekera. Konzekerani mfundo zolankhula, konzekerani mafunso ovuta, ndipo khalani ndi funso lomveka (m., “saina pembedzero pa pepala. chitsanzo.com”.

Zinthu Zofunika Kwambiri Kuti Tiphunzire Mozama

Kuti mulimbitse luso lanu lofalitsa nkhani, fufuzani zinthu zotsatirazi:

Mwa kuphatikiza kufufuza kosamalitsa, nkhani yolimbikitsa, ndi kulimbikira mwaulemu, pulogalamu yanu yopempha ingachititse kuti ofalitsa nkhani aione moyenera.