Ukutshintsha kommandla wezopolitiko kuphuhliso lwehlabathi lonke

Kwiminyaka elishumi edluleyo, amajelo eendaba ezentlalo aye atshintsha ekubeni ngamanani angaqhelekanga abe lisiseko sonxibelelwano lwehlabathi lonke. Kwimibutho esebenza ngoncedo lwamanye amazwe nangenkqubela yehlabathi, amaqonga anjenge-Twitter, Facebook, Istagram, i-Indink, i-Indink, kunye ne-TikTok anika amathuba angathethekiyo okubumba uluntu, ukuqokelela ugcino-lwazi, kunye nokuqhuba utshintsho. Ngoxa amajelo-majelo-the asekuhlaleni eecudi asebenza njengesixhobo esiphambili sokuphaphaka ukuphakanywa ngosukelo lwamazwe angaphandle, avulela umsantsa phakathi kwemi ekude kunye nabemi behlabathi.

Amandla ala maphulo axhomekeke kungekuphela nje ekufikeleleni kwawo kodwa kubuchule bawo bokwenza imiba emininzi yobuntu. Endaweni yothelekiso olungaqhelekanga, isikhuseli se-media sonxibelelwano olulungiselelwe kakuhle lungaxelela umntwana ukuba afumane amachiza ngenkqubo ye USAID okanye umlimi ofunda ubuchule bokunkcenkceshela obuzinzileyo ngenyathelo lokuqala leBhanki yehlabathi. Le ndlela yokubala ikhuthaza ulwazelelelo kwaye, ngokubalulekileyo, ikhuthaza isenzo ``i-billting othetha ukunikela, ukuxhasa, okanye ukuhlala nje nolwazi.

Isizathu sokuba kubaluleke ukunikela ingqalelo kunxibelelwano loluntu ukuze kujongwe uncedo lwamazwe angaphandle

Uncedo lwamanye amazwe lusoloko lunengxaki yokubona. Ngokwengxelo yokrhwetyo olukhuphisanayo, imijikelo yendaba, nomgama wengingqi yomhlaba unokwenza kube nzima kumaqumrhu ophuhliso ukuba agcine imisebenzi yawo iphezulu phakathi koluntu. Uluntu luthetha oku ngokunikezela ngqo, rhoqo ngejelo lokuchaza intengiso nemfundo. Ngokutsho kwengxelo yama-2023 evela kumsebenzi wophando , malunga nesi-7 kwishumi le-UNIKS. Abantu abadala basebenzisa iFacebook, kwaye phantse bafumana iindaba kumaziko entlalo-ntle ngamanye amaxesha. Oku kuthetha ukuba naliphi na iqela eliqhutyelelwe kakuhle liyakwazi ukufikelela kwizigidi.

Iinzuzo Kumendo Oqhelekileyo

Ukubonelela ngendlela eqhelekileyo yokunika inkxaso-mali kunye nokunika ulwazi, ngezantsi, kushicilelwa iimpapasho, iiposi ezithe ngqo, ngokufuthi kufuna uqingqo-mali olubalulekileyo kunye nokujongana nokuncipha komanyano.

  • Intelekelelo ekhoyo: Isabelo esinye singandisa ukufikelela komyalezo ngokusetyenziswa. I #IceBucket Challenge, ngexa ingelulo ngqo ngoncedo lwamanye amazwe, ibonise ukuba amajelo oluntu anokuvelisa iibhiliyoni zemifanekiso kunye nezigidi zezigidi kwiminikelo ngeveki.
  • Izahlulo ezivezweyo: iiPlatforms zinika ixhoba elithe ngqo ngokwendawo, ubudala, izilangazelelo, kwanehambo yezentlalo. Iphulo leprojekthi zamanzi acocekileyo kwi-Saharan Afrika ingaboniswa ngokuyintloko kubasebenzisi abalandela iingxelo zobuntu okanye zemekobume.
  • [[UMTL:0] Impepho yexesha lokwenene: Izimvo, ezithandekayo, kwaye zabelana ngogcino-lwazi olukhawulezileyo ngokokuba kuvakala ntoni. Iintlangano zingajika-jika iileta zazo ngeyure, hayi iiveki.
  • [[UMTL:0] Imixholo Eqhelekileyo: Abaxhasi bangaba ngabaxhasi, benze iintsika zabo, iividiyo, kunye namabali akhulisa iphulo lokuqala elivela kwizinto eziphilayo.

Iphulo lobufazi lobufazi elinobuchule

Amathuba oncedo aphumelelayo avela kwamanye amazwe anqabileyo ukuba kwenzeke ngengozi. Abangelwa kukuceba ngocoselelo, ukuphunyezwa komsebenzi wokwenza izinto, kunye nokucocwa kogcino-lwazi. Ngeli ngezantsi kukwaphuka kwamalungu abalulekileyo ahlula iintsika ezilayishiweyo kwintshukumo eziguqula iingqondo zisindise ubomi.

Usukelo Olucacileyo Nolulunempumelelo

Phambi kokuqalisa iphulo, imibutho kufuneka ichaze ukuba injani impumelelo. Ingaba injongo yokwandisa ukuphaphanyiswa jikelele kwenkqubo ethile yoncedo? Ukuqhuba iminikelo ukwenzela impendulo yongxamiseko? Ukuphembelela abenzi benkqubo ngaphambi kovotelo loncedo lwamanye amazwe? Usukelo ngalunye lufuna ubuchule obuhlukileyo. Umzekelo, iphulo leZizwe Ezimanyeneyo #SDGs lijolise ukufundisa amawaka ezigidi ngomgudu wolwazi oluziinjongo ze 17 ze-Sustatibility Development @a umphandle. Ngokwahlukileyo, i-World Food Programmes # Stat the Shyte lifuna inyathelo elicacileyo, likhuthaza abantu ukuba banciphise ukulahlwa kokudla nokunikela.

Ukuxelelwa Kwamabali Ayinyaniso

I-application iya ithandabuza i-scription, i-folder mail ephezulu. Banqwenela ukuba yinyaniso ``Amabali okwenene axelwa ngabantu bokwenene. Amaphulo asebenzayo asoloko ebhekisa kubantu ngabanye: umongikazi okwingingqi yemfazwe, umfundi oqeshwa ngemali ngoncedo, inkokeli yoluntu eyaxhobisa abamelwane ukwakha iqula. Iqonga eliqhelekileyo lisebenzisa imijelo yalo yasekuhlaleni ukukha izigcawu zengca ngoncedo lokuqala, ikhuthaza ulwazelelo kunye nenkxaso.

3. Iimpahla ezibonakalayo Ezimisa Umqulu

Kumaqonga anjenge Instagram ne Tik Tok, umsebenzisi oqhelekileyo uchitha imizuzwana engaphantsi kwemithathu egqiba ukuba uya kubandakanywa na kwiposi. Iifoto zomgangatho ophezulu, iividiyo ezimfutshane zohlobo, iifomati, kunye neememeters zingafumana ingqalelo ngokukhawuleza. Ugcino-lwazi olusuka kwi Imephu ye-buffex ibonakalisa ukuba ii-virus ezinemifanekiso zifumana i- 150% zee-retweetets kunombhalo-kuphela kwe-intshi. Kuphulo loncedo lwamanye amazwe, lubonisa ubuso bomntu bombalelwano---neno-drola kunetshati yokuchitha iimpahla.

4. Ukusetyenziswa ngendlela ecwangcisiweyo kwe-Hashtag

I-Hashtags ihlala isisixhobo esinamandla sokufumana. Izabelo ezifana #Aid4 All, # Humanitarian Heroe, #ZeroHunger, kunye # Global Goals zinencoko ezigqwethekileyo kwaye zenza kube lula ngabasebenzisi ukufumana okuqulethweyo. Noko ke, uqheliso olungcono luye lwaguquka: kunokusebenzisa izalathisi ezilishumi elinesibini, impumelelo ngoku iphulo lisebenzisa i-hathtags kunye nesandi esiphezulu kodwa esifanelekileyo. Le ndlela ikhusela ukuthomalalisa nokufumana uvimba okhoyo wempempempe.

5. Intsebenziswano yentsebenziswano nezomanyano

Ukusebenzisana neziphembeleli ``ii-mega-celence'' kunye nee-microicular ezinabantu ababukeli bendawo ephezulu---ingafunyaniswe ngokuphawulekayo. Xa iWHO yadibanisa iinkwenkwezi zomculo zomhlaba wonke ngekota enezikhalo ze-#SAFANDAnds ngexesha lobhubhani, lo myalezo wafikelela kwizigidi ezisenokuba azinakanga iingxelo zikarhulumente ezisemthethweni. Kutshanje, imibutho emincinane yoncedo iye yafumana impumelelo ehambelana nee-ebrogers, ababhali bokutya, kunye nabaxhasi abanamandla abahambisana noonobangela abakhethekileyo, ukusuka ekuthinteleni imalariya ukuya kwimfundo yamantombazana.

Uphando lwetyala lehlabathi lokwenene: Oko kwasebenzayo nesizathu

Kukho amaphulo amane asebenzisa ijelo lonxibelelwano ngokunempumelelo ukuhambisela phambili iinjongo zoncedo zasemzini, kunye nokuhlalutya amaqhinga awo.

ICandelo lokuSebenza lokuSebenza (IGavi, i-Vaccine Alliance)

I-Gavi i-lectived Twitter kunye ne-Instagram ukuphikisa ulwazi oluphosakeleyo kunye nokubhiyozela impembelelo yeenkqubo zokugoma kumazwe aphantsi afikayo. Ngokudibanisa ukwenziwa kogcino-lwazi kobomi obugciniweyo nokubonisa ubungqina obuvela kubasebenzi bempilo abaphambili, iphulo lokwakha ukuthemba. Into engundoqo yayikukusebenzisa intelekelelo yobuqu: enye iposi yabonisa umama eMozambique ephethe umntwana wakhe ophilileyo, enomxholo othi “Oku koko ukusetyenziswa kwamachiza akwenza kunokwenzeka.” Iphulo lakhuthaza abasebenzisi ukuba bongeze “#Vaccine umsebenzi womsebenzi wengqekezo, ukudala ingqiqo yokuchaza imifanekiso yabo yeqela.

# IiLetGirls Zifunde Ukuqalisa (USAID)

Iphulo le-USAID lokukhuthaza imfundo yamantombazana emhlabeni wonke elisetyenziswa yiFacebook kunye neYouTube ukubhala imiqobo ekhoyo ($umgangatho ophezulu, umtshato wangaphambili, ukunqongophala kwezinto zococeko-ukuzicombulula. Badala uthotho lweencwadi ezifutshane, nganye ijonge kuhambo lwentombazana enye. Ngokubhala i-NGOS yasekuhlaleni nokujolisa indawo, babefikelela abantu kumazwe anikelayo nakumazwe akwinkqubo. Iphulo likwaquka ukubiza-ukuthatha inxaxheba: abasebenzisi banganikela ngqo ngesixhobo sokuxhasa i-Facebookicebook, esinyuse ngaphezu kwezigidi ezibini zezigidi ezingama-R3, ezinyuswe ngeminyaka emibini.

Uqhubo lweNkqutyana yeNkcubeko

INkqubo yoPhuhliso lweZizwe Ezimanyeneyo yasebenzisa ijelo lonxibelelwano lokulungisa imozulu njengendawo ephambili yezoncedo lwangaphandle. Endaweni yokuba babenengxelo zobugcisa, babeneengxelo ezibonisa indlela ukunyuka kwamaqondo obushushu okusongela ngayo iziphumo zolimo kumazwe asengozini. Kwakhona bafaka iingxoxo ezihlalisayo nezazinzulu zemozulu nabaphathi-magamente, baphendula imibuzo ngexesha lokwenene. Le ndlela ikhuthaza inkqubo efundileyo kwaye yanceda ekuveliseni inkxaso kwiGreen Climate Fund.

IMALI ISEBE LENTSHONA KOLONI

Ngexesha lencopho yengxaki yeembacu zase-Siriya, imibutho efana ne-UNHCR, IRC, kunye ne-Londela abantwana badibanisa iphulo le-platform eninzi esebenzisa i-hashtag edibeneyo. Bafaka izibongozo ezingxamisekileyo, iifoto zeenkampu zeembacu, kunye nohlaziyo kwiinkonzo zoncedo. Ngokuphicotha, bakwachasa iingxelo ezingakhiyo zeimbacu ngokuthetha ngengxelo ezingentle zokuzinzisa kunye negalelo lenkcubeko. Impumelelo yephulo yalel'ukugcina le ngxaki ikwimbono kawonke wonke njengoko amabali eendaba ekhuphisana ukuze anikele ingqalelo.

Iindlela Zokwenza Impembelelo Emandla

Ukuzoba kwimpumelelo engasentla, nazi iindlela ezisebenzayo ezinokusetyenziswa nayiphina intlangano yoncedo lwamanye amazwe . Ukusuka kumaqumrhu amakhulu akwindawo eninzi ukuya kwimitya encinane engaveli ngeniso.

Yenza Ikhalenda Yeziqulatho Edityanisiweyo

Amaphulo okunika ubungqina afuna ubukho obuqhubekayo, hayi izithuba ezikhoyo enye. Cwangcisa okuqulethweyo malunga nemihla engundoqo (Usuku lwempilo, iveki yehlabathi Lonke Yabafazi, iNdibano Jikelele yeZizwe Ezimanyeneyo) kunye nemixholo eqhubekayo. Umzekelo, iphulo lokufumana amanzi acocekileyo lingaquka uSuku lwehlabathi Lwamanzi (Matshi 22) njengoqhutyeko olukhulu, lulandelwa kukuhlaziywa kwemithombo emitsha ebhodwe ngenyanga. Sebenzisa ucwangciso lwezixhobo ezifana neHootsuite okanye isigcini-thutyana ukugcina isakhiwo esizinzileyo kunqumla ixesha.

Uphando olupheleleyo

Iqela lakho langaphakathi nabaxhasi bakho abakhoyo bangabona bathunywa bakho bakho bathembekileyo. Khuthaza abasebenzi ukuba babelane ngeendawo zephulo ezivela kwii-akhawunti zabo zobuqu, kwaye banikezele imizobo neenkcazelo ezilungiselelweyo. Oku akunyusi nje kuphela umaleko wokuthemba kodwa kwakhona abantu bayakwazi ukudibanisa ulwaneliseko oluhlangatyelwe ngumhlobo kunayi akhawunti yesiko. Iinkqubo ezifana ne “Volteer Voices" eziqeqeshe abaxhasi basekuhlaleni ukusebenzisa ngokunempumelelo imithombo yezentlalo, ukuguqula abaxhasi babe ngabaxhasi be-Application.

Sebenzisa i Data ukucokisa umyalezo ngexesha lokwenene

Amaqonga ee-web-web-lural anikela ii-alytics ezinamandla. I-monitor efaka izithuba evelisa unqakrazo oluninzi, izahlulo, namagqabaza. Ukuba iividiyo zentsimi zivelisa ubugcisa obungalinganiyo, zitshintshela ubuncwane obuninzi kwimveliso yevidiyo. Intloko-ntloko ye-/B yovavanyo, iimboni, kunye nokufowna-ath-action. Umzekelo, iphulo lingavavanya ukuba “Umnikelo wakho ungasondla intsapho ngenyanga." ngokuphikisana no-“ Sincede sinike isidlo esiwaka namhlanje.” Ugcino-lwazi luya kutyhila ukuba ziziphi iimvo ezingcono kubaphula kwakho.

Yakha Abemi, Asingobantu Abaphulaphulayo Nje

Esona siphumo someleleyo sisuka ekuguquleni ababukeli abangasebenziyo babe ngamalungu asebenzayo oluntu. Yenza iqela le Facebook okanye iqela Elidityanisiweyo elinikezelwe kumsebenzi wakho, apho abaxhasi banokuxoxa ngemibandela, ukwabelana iingcamango zabo, kwaye banxulumane. Intshukumo ye-Global [[FL:1] ihambile kakuhle apha, isebenzisa media yoluntu hayi ukubhengeza nje kodwa ukukhuthaza abantu ukuba benze izenzo ezifana nokusayina izicelo kunye nokuqhagamshelana namagosa akhethiweyo.

Imithetho yokuziphatha yokuphendula yengozi

Xa kufikelelwa iintlekele zemvelo, iimfazwe, ukuqhambuka kwezifo, unxibelelwano lwentlalo-ntle luba luncedo ekufumaneni ulwazi kunye nokuqokelela. Isikhokelo esigunyazisiweyo, amaqela okuphendula akhawulezayo, kunye nonxulumano olucwangcisiweyo olungaphambi kokuphembelela lunganceda imibutho isebenze kwisithuba seeyure. Umzekelo, iRed Cross, isebenzisa “isiko lemisetyenzana yemibutho” ukuqwalasela unxibelelwano lwezentlalo ngexesha longxamiseko kunye nokuthumela izinto ezikhokelele abantu ekukhuseleni nasekunikeleni ngemirhumo.

Impumelelo Elinganiswayo: Ngaphandle Kwezinto Ezithandwayo Nezabelo

Ii-metrics ze-Vanity (njenge, retweet, amanani alandelayo) kulula ukulandelela kodwa ngokufuthi ziyalahlekisa. Impumelelo yephulo lokwenyaniso kufuneka ilinganiswe ngokuchasene neenjongo ezibekwe ekuqaleni. Izalathisi ezingundoqo zomsebenzi oqhelekileyo kumaphulo okuqonda uncedo lwamanye amazwe ziquka:

  • Cofa- Ngokuhamba kwesantya (CTR): Ipesenti yabasebenzisi abanqakraza ikhonkco ukufunda okuninzi okanye ukunikela.
  • Inani labasebenzisi abagqibe isenzo esinqwenelekayo (utyikityo, isicelo sotyikityo, utyikityo lwe email- up).
  • [[UMTL:0] Isabelo selizwi: Incoko kwikhampani enikiweyo yephulo lakho xa lithelekiswa nabakhuphi okanye abagxeki.
  • Uhlalutyo lonikezelo:[[FT:1] Igqabaza elilungileyo, elingondilele, okanye elibi? Oku kubonisa ukuba ukuthumelelana imiyalezo kuyamkeleka okanye kuyadala umva.
  • [[UMTL: 0] Impatho yeProtholity: Kumaphulo okubhalisa, ukukhankanya iphulo lakho ngabenzi bomthetho, izikhuphi- moya, okanye imishwankathela yenkqubo.

Izixhobo ezifana ne-Suprung Social, Brandwatch, kunye nezixhobo zomthonyama zokudlala iqonga zinganikela ezi ngqiqo. Ziqokelele rhoqo iingxelo kunye nohlengahlengiso olufanelekileyo.

Ucelomngeni Nenkcaso Efanelekileyo

Nangona amajelo eendaba enikela amathuba amaninzi, akwanemigibe imibutho emele ihambe kakuhle.

Ukungaqiniseki Nokungaqiniseki

Ingxelo yobuxoki emalunga noncedo lwamanye amazwe .ukuphoswa kwayo, ukuba idala ukuxhomekeka, ukuba sisixhobo sempembelelo yezobupolitika, ingasasazeka ngokukhawuleza njengenkcazelo echanekileyo. Iphulo lenkamza-mphu kufuneka liqhubeke lisebenza kwiintsomi ezikhutshwayo. Ukhuseleko olungcono kukubonakala: kwabelana ngeengxelo zemali eziphindiweyo, ukuxilonga okunokuphekwa, kunye nokudibanisa iziphumo ezinokuphekwa. Eminye imibutho iye yasebenzisa i-Twitter Spaces okanye i-Instagram Live ukunikezela iintlanganiso zeQ&A apho abasebenzisi abathandabuza imibuzo banokubuza khona ngqo.

Ukudinwa Okugqithiseleyo Nokudinwa Ngokugqithiseleyo

Izibheno ezithe rhoqo zingavala abaphulaphuli. Isisombululo kukulinganisela “apho u-” ababhali bexabiso” kunye ne-“aspons" / abo bafundisa, bakhuthaza, okanye bathobe ngaphandle kokucela imali. Iphulo lingathumela isibakala esibangel ’ umdla ngendalo ezahlukahlukeneyo kwilizwe elamkelweyo, okanye isemva-- sycenes ijonge kwiofisi yasentsimini, ukugcina abalandeli bebonke phakathi kwe-acring groading.

Ukhuseleko lwezemali

Ukwabelana ngemifanekiso namabali abamkeli kuxhomekeke kwimigaqo yokuziphatha. Iintlangano kufuneka zifumane imvume engokolwazi ziqwalasele ukuba ukuchanabeka kunakho na ukubeka abantu esichengeni, ingakumbi kwiindawo ezididanayo. IKomiti yeInternational yeSiphambano esibomvu [ ipapashe imigaqo-nkqubo eluncedo kwisebe lezentlalo-ntle yabantu abasetyenziswa kwimimiselo yoluntu. Iimbonakalo ezichukumileyo zabantwana, ukuphepha ukuchaphazeleka kwabantu abachachaneyo, nokusebenzisa ii-profcymsss xa ziyimfuneko ziqheliselo ezifanelekileyo.

Utshintsho Lomthetho Weplatform

Umgangatho wezonxibelelwano lwezentlalo usoloko uphelelwa zi-algorithm zawo, ngokufuthi ukunciphisa ukufikelela kwemichiza efumaneka ngaphandle kwengeniso. Ukuhlisa oku, imibutho kufuneka yakhe uluhlu lwe-imeyili neminye imijelo engaphantsi kotshintsho lweqonga. Ngaphezu koko, izibhengezo ezihlawulwayo zingaqinisekisa ukuba imiyalezo engundoqo isenokufikelela kubaphulaphuli abakwixhoba naxa umgangatho wezinto eziphilayo uncipha.

Utyekelo Lwexesha Elizayo Kumaziko Onxibelelwano Nakuncedo Lwamanye Amazwe

Izinto eziliqela ezivelayo zisenokuyitshintsha indlela imibutho esebenzisa ngayo ijelo leendaba ukuze ifumane uncedo lwamanye amazwe kwiminyaka ezayo.

Uqhubekeko-magama lwevidiyo

ITikTok ne Istagram Reels sele zithatha ifayile ezifutshane, zithatha inxaxheba iividiyo. Ilindele ukuba imibutho yoncedo eninzi iyile intsingiselo ehambelana nolu hlobo: 30-sesibini samabali eziphumo zesiphumo, uopopayi benyani obukhawulezayo, kunye nocelomngeni olugunyazisiweyo. Impumelelo ye # Mbandleni uChellenge kwi Tik Tok . apho abasebenzisi bazifica ngokwabo benza izenzo zobubele kwaye bathoba abanye abantu.

Ubuntu bakho obunamandla

Ubuchule bokwenza bunganceda abasebenzisi bafumane ulwaneliseko olusekelwe kwizinto abazenzayo. Umzekelo, umntu obekhe wasebenzisa iziphumo zemfundo yeembacu ngaphambili angaboniswa ividiyo elandelelwayo malunga neso sehlo sesikolo, ebizwa ukuba asebenze. Lo mgaqo womsebenzi wandisa unyuko lotshintsho lo gama ehlonela imfihlo yomsebenzisi ukuba yenziwe ngokwemilinganiselo yokuziphatha.

Iiplatform kunye neBlockchain ezidityanisiweyo

Ezinye iiprojekthi ezingeyonzuzo zihlola iinxuwa zoluntu ezifanelekileyo njengeMastodon okanye iplatfomu ezisekelwe kwibloko ezinika ukubonakala okucacileyo ekuboneni. Ngeli xesha isekho indawo, la maqonga anokubaluleka ngakumbi njengoko abasebenzisi befuna ezinye iindlela ezinokusetyenziswa kwiinethwekhi zenkampani.

Amava Enyaniso Enyaniso Enyani

Okuqulethwe yividiyo e-360-degree yenkampu yeembacu okanye isihluzi se-AR esifanisa ukunqongophala kwamanzi, singaluqinisa uvelwano. Izixhobo zenyani ze-UN “ezingaphaya kweSidra”, nangona zingezo zixhobo zonxibelelwano lwezentlalo, zabonisa amandla okutshonisa. Njengoko i-VR/AR ifumaneka ngakumbi, ilindele ukuba idityaniswe kwi-Facebook kunye nakuphulo lwe-Instagram.

Isiphelo: Ikamva lokulumkiswa libukho

Izixhobo zonxibelelwano ezingundoqo zezentlalo zitshitshitshile indlela imibutho yoncedo yamanye amazwe enxibelelana ngayo nehlabathi. Inika ingeniso, ingeniso, nendlela yokusebenzisana ukufundisa uwonke-wonke, ukuphembelela umsebenzi, nokugcina oorhulumente benetyala. Noko ke, impumelelo ifuna okungaphezulu kunokuthumela nje umxholo qha ingcinga elungele ukusetyenziswa, ukuqina kwemilinganiselo yokuziphatha, nokukulungela ukuqhelanisa njengemigangatho kunye nehambo yomsebenzisi eguqukayo.

Imibutho engenisa ubuchule bokuqonda abaphulaphuli bayo, ukwenza amabali ayinyaniso, nokulinganisa impembelelo yokwenene iya kubekwa ngcono ekusebenziseni ijelo lee-intanethi zezentlalo hayi njengesixhobo esisetyenziswayo, kodwa njengesixhobo sokwenene somanyano lwehlabathi lonke. Njengokuba le mizekelo ingasentla ibonisa, xa yenziwe kakuhle, iphulo elinye linokuguqula uluvo lukawonke-wonke, linyusa izigidi zeerandi, kwaye ekugqibeleni lisindise okanye liphucule ubomi obungalinganiyo. Lobubugcisa buza kuqhubeka butshintsha, kodwa isiseko esishiyeka: ukudibanisa abantu abanabo oovimba nabantu abafuna uncedo, iposi enye, intsebenziso, incoko enye ngexesha elinye.