Isizathu sokuba Unomathotholo noonogada boluntu baphumelele ekukhuthazeni ubalo

Ubalo-manani lweminyaka edlulileyo lumisela ukumelelwa kwezobupolitika, ukwabiwa kwemali yesizwe, kunye nobuncwane boluntu kwishumi leminyaka elizayo. Kodwa ngokwembali, kusenzima ukubala abantu abaninzi, kuquka amakhaya angenamali, abahlali basemaphandleni, abaphambukeli, nezithethi ezingezo isiNgesi. Amajelo eendaba aqhelekileyo asenokungawafikeleli ngokufezekileyo la maqela. Izitishi zonomathotholo zoluntu kunye neenkqubo zoluntu zokubhalisa inkxalabo ngenxa yokuba zakhiwe ngokuthembeka, ngobuchule, nokufumaneka.

Izikhululo zikanomathotholo zoluntu zisetyenziswa kwaye zisetyenziswa ngabantu abasebenza kuzo. Abaphulaphuli badla ngokuzijonga njengezithembekileyo kuneendawo zorhwebo okanye zesizwe. Kwimimandla emininzi yasemaphandleni nakwezobuzwe, unomathotholo woluntu ngumthombo oyintloko weendaba kunye nenkcazelo yongxamiseko. Ngeli xesha, i-Podcasts, iye yathandwa kakhulu, yaye amaMelika angaphezu kwezigidi ezingama-66 ephulaphule nyanga nganye, ngokutsho kophando lwe-Edison. Bavumela abaphulaphuli ukuba basebenzise oko banokuko ngocwangciso lwabo, bebenza bafanelekele ukubhukuqa ubalo.

Zizonke, eziqonga zinika udibaniso olunamandla lokufikelela nolwalamano. Umphulaphuli angava ibala lesibini likanomathotholo ngexa eqhubayo, aze kamva akhuphele ulwazi lwepodcast oluhamba phakathi kwefomu yobalo lwe-intanethi ngenyathelo ngalinye. Le ncam yenqanaba lokufumana i-injini iqinisa umyalezo kwaye yandise amathuba okuba nesenzo.

Uthembeko Nonxulumano Lwangaphakathi

Uhlolisiso lubonisa ukuba ukuthemba amajelo-ndaba esizwe kuyancipha, kodwa ukuthemba amajelo eendaba asekuhlaleni kuhlala kuphezulu. Izitishi zonomathotholo zoluntu zibekwe kwindawo eyodwa ukudlulisela imiyalezo evakalayo ngenxa yokuba ifakwe kwinkcubeko yasekuhlaleni. Umzekelo, isitishi kuluntu lwabalimi singalungiselela ukubala inani labantu ngokwezemali yezolimo, ngeli lixa isitishi kummandla wasekuhlaleni ohlala abantu abahlala kwidolophu esemaphandleni singathetha ngemibandela efihlakeleyo kulwimi abaphulaphuli abaluthethayo. Olu ncedo lobulali luyiyo lubandakanyelo olukhuthazayo [ kuluntu olukhoyo olukhoyo.

Ukufikelela Abemi Abanqika Nzima

I-Census Bureau ichaza amaqela anzima akwimimandla yedolophu njengalawo angenayo intsebenziswano, kuquka amarhafu angokobuhlanga nangokobuhlanga, abaqeshi, abantwana abaselula, nabantu abangenamakhaya. Unomathotholo woluntu unembali ende yokunceda abahlali. Umzekelo, izikhululo eziphantsi zamandla eFM zisebenza kwiindawo eziphantsi zedolophu ezifumana iingeniso, ngoxa izitishi zonomathotholo zesizwe zisebenza kwi-Indiya Melika ekhoyo. I-Podcasts ingaba lixhoba abaphulaphuli-mkethi ngemi ethile esekelwe kwimiboniso ethile yolwimi lwaseSpeyin okanye umboniso wemali exhobisa abantu abaNtlanga abaNtlanga. Ngokudibana apho bephakathi apho, zombi iimqobo zoo zenza imiqobo zisebenza njengendawo yokufikelela kwi-intanethi ye-intanethi, imingeni yokubhala-o kunyaka-amakhwelo, imingeni, imingeni, ukungathemba-o kurhulumente.

Ulungelelwaniso kunye nokufumaneka

Ngokungafaniyo nonomathotholo ophilayo, ii-podcasts zikhona 24/7 kwaye zinokusetyenziswa lula nge-media yezentlalo, i-imeyili, okanye ii-intanethi zoluntu. Oku kuvumela abaququzeleli ukuba bafezekise isiganeko esinye kwiqonga elininzi. Isiganeko sobalo-manani singafakwa kwi-webhsayithi yengingqi, edlalwa kwintlanganiso yoluntu, okanye ithunyelwe ngokugqitha kwe-Aspp. Ii-podcasts zikwaziboleka ngokwazo kwizinto eziqulethwe nguludwe oluzinzileyo, olufana nongcelele lwenxenye ezintlanu olukhokelela kwi-Centitting Day, olubangela ukulindela noqheliselo.

Imisebenzi yokukhuthaza ubalo

Unyuselo olunempumelelo lufuna okungaphezulu kunokufunda iskripti. Ubuchule obungasezantsi buyilelwe ukuvisisana nomongo woluntu oluthile, kusetyenziswa amandla onomathotholo nomfanekiso obhaliweyo.

Ukudala Isiqulatho Esilungelelanisayo

Inyathelo lokuqala kukususa ubalo-manani. Iziganeko zokuphuhlisa ezichaza ukuba yintoni inyathelo lokubalwa kwabantu, kutheni ibalulekile, kutheni ithatha inxaxheba. Sebenzisa igamge kunye nokuthetha kukarhulumente. Sebenzisa intetho: ukubalwa kwabantu kufana nekhadi lengxelo yoluntu elibonisa ukuba baphi abantu abahlala apha, iminyaka yabo, kunye neemfuno zabo. Yaphula inkqubo ibe ngamanyathelo acacileyo: ukufumana isimemo ngeposi, ukusenzela ngaphandle kwi-intanethi okanye ngomnxeba.

Quka ulwazi olusebenzisekayo olufana noluxesha, iimpendulo ezininzi (kwilayini, kwifowuni, kwi-imeyili, kunye noncedo lolwimi). I-Bureau ye-U.S. inika izikhokelo ngeelwimi ezingama- 59, ngoko ke chaza loo vimba. rhoqo iquka ubizo olucacileyo lokusebenza[: “Yiya kwiMy20cens.gov ngoku.” (Note: kubalwalulwa-lulo lwexesha elizayo, hlaziya i-URL.) Ikhonkco kwinxulumaniswa ne-ofisi ye-Cubeaunity Bureault.

Ukwabelana Ngamabali Aphumelelayo Neengxelo Zovavanyo

Akukho nto ishukumisa njengempembelelo yokwenene yehlabathi. Ukuhlanganisa amabali avela kwimibutho yasekuhlaleni okanye abantu abaye bangenelwa kwiinkqubo ezisekelwe kubalo lwabantu. Umzekelo, umnini-shishini omncinane owafumana imali ebolekiweyo karhulumente ethathwe kugcino-lwazi lobalo lwabantu, okanye iziko lezempilo loluntu elandisa iinkonzo ngenxa yokubala abantu. Ukubhala ezi zinto njengemiqolo emifutshane yesandi (1-mizuzu emithathu) yokudlala kunomathotholo kunye nokudlala kwiziganeko ezithenjiweyo. Uvavanyo lwee-mali kumalungu athembekileyo oluntu — umfundisi, umfundisi-lwazi, ummelwane — yeyona nto ikhuthaza ngokukhethekileyo.

Umzekelo onamandla uvela kwi 2020 Census, apho isikhululo sikanomathotholo sasekuhlaleni eMississippi sadlan ’ indlebe nomfama osithili samanzi esifumene izibonelelo ezisekelwe kugcino-lwazi lwabemi. Umlimi wathi, “Ukuba asibali wonke umntu, silahlekelwa yimali ngenxa yeendlela neebhulorho.” Iingxelo zekonkrithi ezinjalo zivakala ngaphezu kwamanani angaqhelekanga.

Usebenzisa ulwimi lwasekuhlaleni kunye ne Diasepluct

Imiqobo yeelwimi ingumqobo omkhulu wokubala inani. Iirediyo zoluntu kunye nee-podcasts zingakuchaza oku ngokuvelisa oko kuqulethwe ngeelwimi ezithethwa ngasekuhlaleni, kuquka isiSipaniya, isiMandarin, isiTagalog, isiArabhu, isiCreole, isiHaiti, isiCreole, kunye neelwimi zomthonyama njengeNavajo okanye i-Yup’ik. Ukusebenza namatsha - ntliziyo athetha iilwimi ezimbini okanye abaguquleli abachwepheshayo. Unomathotholo, iinxalenye zenqwelo-moya ezisuka phakathi kwesiNgesi nolwimi ezijoliswe kulo. Ukuyila, ukuyila, ukwenza icandelo lonikezelo lolwimi lwengingqini kwaye ulukhuthaza ngolwimi lwezintsebenzi.

KwanakwisiNgesi, qwalasela izimilizo kunye neembekiselo zenkcubeko. Sebenzisa “nina nonke” eMazantsi, “yenz” ePittsburgh, okanye“ nina bafana” eNtshona. Ezi zinketho zincinci zikha ubuhlobo kwaye zibonise ukuba umyalezo usebenza kumphulaphuli, hayi kumbutho karhulumente okude. iCensus Bureauer inkxaso yolwimi [ inika iisikhokelo ezinokusetyenziswa ukuze zifumane isandi.

Ukusebenzisa Iinkokeli Neenkuthazo Zoluntu

Mema iinkokeli zasekuhlaleni ukuba zithethe kwimiboniso kanomathotholo kunye neenkqubo zokukhuthaza ukuba kubekho inani labantu. Oku kuquka oosodolophu, iinqununu zesikolo, iinkokeli zokholo, amalungu ebhunga lesizwe, kwanabanodumo basekuhlaleni abafana nabaqeqeshi besikolo semfundo ephakamileyo okanye amalungu aziwayo eqela leqela lemidlalo. Umzekelo, ukuncomela kwazo kunika inkxalabo ngenkcazelo eyimfihlo kwiqonga lemfundo zecawa kuze emva koko kuphinde kuphinda-phinde isigidi kucwangciso lwakusasa lwesitishi. Umculi we-rap wasekuhlaleni okanye umculi othethayo angadala ukubala abantu abanonelo oluluvo oluqhelekileyo.

Abaququzeleli be-podcast kufuneka badlale iingxoxo neenkokeli ngendlela yokuncokola. Babuze isizathu sokuba imicimbi yokubalwa kwabantu ifikelele kuluntu nendlela abaceba ukuyigqiba ngayo. bhala olu dliwano-ndlebe kwiofisi okanye kwikhaya lenkokeli ukuze wongeze ubunyani.

Uhlelo losasazo oluthe rhoqo nothotho

Ukungaguquguquki kwakha ukuphaphela. Endaweni yemiyalezo emineyo ne-ddone enye, cwangcisa icandelo leveki okanye uthotho lweeveki ezininzi olukhokelela kumhla wokuphendula kwababalo. Kunomathotholo, qwalasela “Umzuzu weCensus” yonke imihla ngexesha elingaguquguqukiyo. Kwizicwangciso ezicwangcisileyo, velisa amanani amancinane ka-4-6 agquma isihloko ngasinye: kutheni imicimbi yokubala abantu, imfihlo yogcino-lwazi, indlela yokuzalisa ifomu, FAQ, kunye no kusongezela ngefowuni ngentshukumo.

Umzekelo wexesha elisetyenziswa kwiphulo leveki ezi-6:

  • Isekhi 1:[FLT] Isiganeko se Kickoff nenkokeli yoluntu ichaza isizathu sokuba ubalo lubalwe kwindawo ethile.
  • IWeek 2: iintsomi zogcino-lwazi lwemfihlo zobuqu. izibakala, kunye nengcali yomthetho okanye iqabane lobalo lwe-Census Bureau.
  • [[UMTL: 0] Isikhaphelo 3:[[FLT :1] Isikhokelo senyathelo ukugcwalisa ifomu kwilayini (ivezwe njenge siganeko se podcast kunye nophawu lukanomathotholo).
  • [[UMTL: 0] Isikhanyiso 4: Amabali empumelelo evela kwezinye iindawo zoluntu.
  • [[UMTL: 0] Ukugxininisa ngokukhethekileyo kumaqela anzima ajongwa ngamaqela (umz., abaqeshi, abafundi basekholeji, abantu abangenamakhaya).
  • [[FLT: 0] Isikhumbuzi 6: isikhumbuzi sokugqibela nesithi “Isizathu sokuba Ndibale” iziqinisekiso.

Kwiveki yokugqibela, yandisa ubuninzi beendawo zikanomathotholo kunye nokunqamleza i podcast kwezinye iziphumo. Isiganeko ngasinye kufuneka siphele ngobizo olukhethekileyo lokusebenza [[FLT: 1] kunye nesikhumbuzi somhla wesiphelo.

Amacebiso Okunxibelelana Okunempumelelo

Kwanezona zinto zilungileyo ziqulethweyo zinokusilela ukuba azinikelwanga ngokunempumelelo. Landela le migaqo ukuze ukhulise igalelo.

Gcina Imiyalezo Icacile kwaye Iqulathe

Abaphulaphuli banamava abafutshane. Kwi nomathotholo, sebenzisa umgaqo we- “KISS”: Gcina Kulula kwaye Kulungile. Umthetho wokuqala obalulekileyo: “Ukubalwa kwabantu kukhuselekile, kulula, kwaye kubalulekile.” Ngoko nikeza izibakala ezixhasayo enye okanye ezimbini. Ziphepheni iinkcukacha ngaphandle kokuba zinkulu. Sebenzisa amanani akhankanyiweyo: “Umntu ngamnye uzisa ii-$2,000 ngonyaka kwinkxaso yemali yengingqi yengingqi yengingqi yengingqi yengingqi yengingqi yezikolo, izibhedlele, kunye nendlela.”

Ubalo lwemiboniso, ungaba nenkcukacha ezingakumbi, kodwa nangoku ulwakheko olunamacandelo acacileyo. Sebenzisa utyikityo: “Ngoku siza kuthetha ngendlela yokubalwa kwabantu okukhusela ngayo ukuzimela kwakho.” Rhoqo cinga ukuba umphulaphuli unokuba luncedo ngexesha elithile [ — ukuqhuba, ukupheka, okanye ukuqhelisa — ngoko gcina isantya siphakathi kwaye uphinda-phinda inkcazelo yezitshixo.

Sebenzisa Ubugcisa Obubandakanyekileyo

Iziphumo zithetha, zithengwa. Endaweni yokuthi “iiphesenti ezingama-30 zabantwana abangaphantsi kweminyaka emi-5 ziyalahleka,” baxele ibali likamama ophantse alibale ukuquka usana lwakhe, kodwa emva koko ukhumbule emva kokuva indawo kanomathotholo. Chaza impembelelo: “Ngokubala umntwana wakhe, intsapho yaqinisekisa ukuba isikolo sethu sasekuhlaleni safumana inkxaso eyaneleyo kwiklasi entsha yesikolo sesikolo sokufundela abantwana abancinane.” Sebenzisa iziphumo zesandi (abantwana badlala, iwatshi elinomtsalane) ukwenza uvuselelo lwemvakalelo. Uthelekelelo, uquka udliwano-ndlebe, udliwano-ndlebe nabantu bokwenene, kungekhona amagosa nje kuphela.

I-corpote arc: ingxaki (abantu ababalwanga), isenzo (iphulo lonomathotholo eliququzelelayo), isigqibo (ubalo oluchanekileyo lukhokelela kwimali). Esi sakhiwo sigcina abaphulaphuli bebophelelekile kwaye senza ingcamango ecacileyo yokubala abantu icace.

Amakhwelo Esenzo Esisebenzayo

Ubizo lwesenzo (CTA) kufuneka lube lungqale, lungxamisekile, kwaye kube lula ukukhumbula. Imizekelo:

  • “ Ukutyelela [[QULT:0]cens.gov namhlanje. Ngu C-E-N-S-U-S dot G-O-V”
  • “ Ikhontraktha 1 84-330-20 ukuze ufumane uncedo ngesiNgesi okanye 1 844-468-2020 ngeSpeyin”
  • “ Umbhalo IKOMITI ukuya ku 12345 ukufumana uqhagamshelwano kwifomati.” (Ukuba usebenzisa ikhowudi emfutshane.)
  • “ Khangelani ileta yokubalwa kwabantu kwibhokisi yenu yeposi. Iluhlaza okwesibhakabhaka itsho ukuba ‘ Census Bureau. yivule ngoko nangoko."

Phinda i-CTA ubuncinane izihlandlo ezithathu ngexesha lecandelo likanomathotholo okanye lenkqubo yokucinezela uluntu. Hlanganisa nonyaka omisiweyo: “Ubalo-manani luphela ngoAgasti 15. Mgqibelise ngoku phambi kokuba ulibale.” Qiniselisa ukuba kunokwenzeka, njengethuba lokuboniswa kwisikhululo sokugqiba ukubala.

Ukwandisa Inkumbulo Ngezinto Ozibonayo Nezinokuzenza

Nangona unomathotholo kunye nosasazo losasazo lunesandi kuphela, usenokusebenzisa izixhobo zokudibanisa. Ijingle efutshane, efihlwayo ebekwe kwingoma eyaziwayo (njenge “Twinkle Twinkle Little Star”) iyakwazi ukutsalela umyalezo wokubalwa kwabantu ezingqondweni zabaphulaphuli. Umzekelo: “Yizalise, ikhuselekile kwaye ikhawuleze / Ubalo lwayo lwakhiwe ukuba lugqibele.” Uphinda ijingle ekuqaleni nakuphela kwecandelo ngalinye.

Kuzo iiproducasts, qwalasela i-intro engaguqukiyo kunye ne-odoro equka isibakala sokubala abantu okanye incam. Umba obonakalayo wokunyusela: yenza imifanekiso enokucaphula i-podcast okanye icandelo likanomathotholo. Umfanekiso olula onoqhagamshelwano lwe-webhsayithi ungakwandisa ukufikelela.

UGqr.

Akukho sitishi okanye i-podcast esebenza kwi-athom. Unomathotholo, cela amaqabane ukuba afumane iziqinisekiso zokuqinisekisa ukuba isitishi sidlala njengezaziso zenkonzo kawonke-wonke.

I- Imanyano yesizwe yogcino-lwazi (NAB) inika ubuncwane kunye nesikhokelo somanyano loluntu. Izitishi ezininzi zasekuhlaleni zinamava okubala abantu ukususela kwiminyaka edlulileyo kwaye zingabelana ngezenzo ezingcono.

Iziphumo eziqikelelwayo kunye neqhinga lokulungisa

Ukwazi ukuba imigudu yakho iyasebenza, amaqhosha okulandelela. Kunomathotholo, cela abaphulaphuli ukuba basebenzise inombolo eyodwa yemfonomfono okanye iwebsite ye-URL ekhankanyiweyo kweso sikhululo. Sebenzisa i URL engenanto njenge “censuradio.org” ukubuyisela kwinxuwa elisemthethweni. Bala okanye utyelelo ngexesha lecandelo ngalinye. Kwiminxeba esetyenziswayo, sebenzisa ii-alytics ukusuka kwiqonga lakho eliphethe indawo: ukukhuphela, ukuwohloka kwejikelezo, isantya sokusebenza. Qaphela ukuba zeziphi iziganeko ezinanobude obuphezulu bede obungaphandle kwaye zilungisele okanye okuqulethwe yiyo.

Yenza uhlolo olufutshane ngexesha leziganeko zoluntu okanye ngaphezulu: “Ngaba ugqibele ukubala abantu emva kokuva umboniso wethu? Masazi ngokubhala u Y okanye N." landela ngebhaso elincinane. Isixhobo esisebenzisanayo seBreau ye-Census siquka imibuzo yophando.

Ukuba amaqondo empendulo asezantsi, ajikelezayo. Umzekelo, tshintsha ukusuka kwindlela yodliwano-ndlebe oluqhelekileyo uye kumboniso ophilayo apho abaphulaphuli banokubuza imibuzo. Okanye phawula isiqinisekiso somxhasi. Sebenzisa uvavanyo lwe A/B: sebenzisa amaxwebhu ahlukeneyo ngeentsuku ezahlukeneyo kwaye uthelekise amaqondo empendulo. Khumbula ukuba injongo ayingokuqonda nje kuphela, kodwa inyathelo — ngoko bhekisa ingqalelo kwii-metric ezibonisa ukuba unenxaxheba yokwenene.

Isiphelo

Unomathotholo nosasazo loluntu asingoongezo nje zongezo-ongezelelo lwezitishi zonyuselo lwabantu; zisoloko zilolona nxibelelwano luthembekileyo nolufikelelekayo kudliwano-ndlebe olunzima lwabemi. Ngokuxhobisa ukuthemba abantu basekuhlaleni, iilwimi ezahlukeneyo, kunye neefomati ezithambileyo, ezi qonga zingaguqula ukubalwa kwabantu ukusuka kwimfuno karhulumente ekude ukuya kwinyathelo loluntu elithatha inyathelo lokubala. Enoba kusetyenziswa intsimbi yesibini okanye uxilongo lwamashumi amathathu eemini, lonke umxholo kufuneka ukhumbuze abaphulaphuli ukuba ukuba ukuba ukubalwalulululululwe lukhuselekile, lula, kwaye lubaluleke kwikamva lobume babo.

Qalisa ukucwangcisa iphulo lakho ngoku. Yazi abaphulaphuli oza kujolisa kubo, iqabane lakho nenkokeli yasekuhlaleni, yenza oko kukunyanzelisayo, uze ulinganisele impembelelo yakho. Ukubalwa kwabantu okulandelayo lithuba lokuqinisekisa ukuba wonke umntu ubalulekile — ngokoqobo. Sebenzisa amandla kanomathotholo woluntu kunye nezixhobo zokubala ukuze oko kwenzeke.