Kukura kwezvinobudisa nhau zvenzanga kwakachinja zvikuru nzira iyo vanhu vanoshandira pamwe nayo nenhau dzenzanga, kubvira kumasangano enzanga kusvikira kunhimbe dzenyika.Platforms dzakadai seFacebook, Twitter, Instagram, TikTok, uye YouTube dzazova nzvimbo umo mashoko akapararira nokukurumidza kupfuura nakare kose, achigonesa zvimiro zvitsva zvekutora rutivi nedenho itsva. Uku kunzvera kwakakura kunonzvera mubatanidzwa wenzanga pabvumirano dzehurumende, kuchiva nechokunzvera kwazvinocherekedzwa, zviito zvinokosha, uye migumisiro inoshatisa. Nokunzvera zvose zviri zviviri simba nemiuyo inoshatisanisa, tinogona kunzwisisa zviri nani sei kuti vagari vemo, hurumende, uye masangano anogona kusimudzira izvi zvishandiro zvitsva kuti vatsigire utano, hurumende inosarudzwa navanhu.

Kubatsira Kunoita Zvinobudisa Nhau Zvenzanga Pakubatanidzwa Muchikwata

Masangano anobudisa nhau akaderedza mashandiro ehurumende, achideredza mhinganidzo dzokutora rutivi uye kukudza mashoko akamboderedzwa. Mushumo 2021 wakaitwa nePew Research Center wakawana kuti inenge mitatu miviri yeU.S. vakuru vanoti zvinobudisa nhau dzinobetsera kupa inzwi kumapoka ari pasi pevanhu. Kupfuura kuzivikanwa, izvi zvinoita kuti zviito zvive nyore.

Kuziva uye Kusiyanisa Mashoko

Zvichida betsero yakananga zvikurusa iparadziro yamashoko inokurumidza. Marevori ezvoutano anoshandisa Twitters anoisa panzvimbo yakakodzera, anobatanidza zviri mukati, izvo zvinoreva kuzivisa nhau pamusoro penhau dzomunharaunda nehurumende . zvakadai sevhoti yeguta, chikarakadzo chitsva chemitemo, kana kuti kunyunyuta(kusvika vashandisi mumaminiti. Somuenzaniso, mukati medenda reCOVID-19, madhipatimendi ezvoutano anoshandiswa kugoverana nhungamiro dzenguva chaiyoiyo, nepo zvinobudisa nhau zvomunzvimbomo zvinosimutsidzira pakuparadzirwa kwemajekiseni kupfurikidza neFacebook. Iyi mijeri inogona kusunda kuvimbisa kurukurirano pamberi penhau dzavose. Mukuwedzera, vashanyi venzanga havasati vagona kutongosangana nenhau dzegamuchidzanwa, sekodzero dzenyika dzomunyika yose yepasi penyika kana kuti yomunzvimbomo nzanga.

Kupinda Munzvimbo Yezvivako Zvevanhu uye Kupinda Mumhomho

Nzanga dzapaIndaneti dzinoumba pafariro dzavanhu dzinowirirana, kubvira pamapoka anoona nzvimbo iri pedyo neIstagram yepasi pose kusvikira kumibato yemamiriro okunze epasi. Nzvimbo idzi dzinobvumira vanhu kuronga nokukurumidza, kushandira pamwe, uye kugoverana zvinhu. #FridayFFFture kufamba, kwakatangwa naGreta Thunberg chikwata chechikoro chenyika yose cheInstagram uye Twitter, kuunganidza mamiriyoni avadzidzi munyika yose. Nenzira yakafanana, mibatanidzwa yeyamuro pakati pe 2020 yeBhavity yakashandiswa kubatanidza vavakidzani nezvizvizvinenge zvaparwa, kuratidzira kuti chitsigire sei chikwata chenzanga chitsigiriso chezvouswa.

Kubatanidzwa Kwakananga Navakuru - vakuru Vakarongwa Nemasangano

Nhepfenyuro dzemagariro avanhu dzinogonesa kurukurirano ine mativi maviri pakati pavagari vemo navamiriri vavo. Sai Twittter inobvumira vakuru vakuru kugoverana nzvimbo dzavo, mibvunzo, uye kupindura kutsoropodzwa munguva chaiyoiyo. Nzvero yakaitwa neUniversi yeWashington yakawana kuti vamiriri vanoshandira pamwe nevamiririri vavo vemasangano enhau vanonzwa kuti vanzwiwa zvikuru uye vabudiswa. Horo dzeTown dzakatama paIndaneti, kupfurikidza naFacebook Live kana kuti Plance, kuwedzera kusununguka nokuda kwaavo vane basa kana kuti vanodzorwa. Kuwedzerazve, nhano dzokutanga dzenhau dzinodzokororwa kupfurikidza nezvinobudisa nhau zvenzanga dzakaita kuti zvive zvakaita kuti zvijeke, zvakadai seboka remapurisa remanyuko rakaredhireji renyika rinorevesa.

Fundo Dzomuitiro dzeNhimbe Dzezvinobudisa Nhau Zvinobudirira

Masangano akawanda anoratidza simba rekukurudzira vanhu kuti vaende kunzvimbo dzinogara vanhu:

  • # Black Lives Matter: yakavakwa muna 2013 pashure pokunge George Zimmerman arevererwa, sangano racho rakura kuva mubatanidzwa wakaisvonaka wakashandiswa Tuntratter kunyora utsinye hwamapurisa, kuronga kushora, uye kuumba hurukuro yerudzi paruramisiro yedzinza. Pakasvika 2020, hashtag ainge ashandiswa kanenge mamirioni 50 paTwitter, uye kukumbira kweboka racho kuti mapurisa anochinja apinde mune zvematongerwe enyika. Rakanyandura kuchinja kwemitemo yomunzvimbomo, sezvirambidzo pamijaho uye mabhodhi avakuru vakuru vakuru.
  • Ice Bucket Challenge (2014:[[FLT: 1]] Iyi nhimbe youtachiona yakakurudzira vatori vemo kurasira mvura yeaizi pavari vamene ndokupa kunzvero yeALS. Nokubatanidzwa kwemifungo namavhidhiyo anogoverwa, yakakwidza mamirioni anopfuura $115 nokuda kweALS Association ndokutsigira kuwanwa kwegene rakabatana nehosha. Kwakaratidzira kuti vezera rapanguva ino vanogona sei kubatira nokuda kwebvumirano yevoruzhinji.
  • March nokuda kwaMiraramiro Yedu (2017): Pashure pokupfura kwepa Parkland, vachiri kuyaruka vakapukunyuka vakashandisa Twitter neInstagram kuronga kunyunyuta kukurusa kwezuva rimwe namakumi matatu muU.S., navapindi vane mamirioni 1,2 muWashington, D.C., uye mazana okufora kwehanzvadzi. Kufambiswa kwemichina yavo kwakamanikidzira kurukurirano yenyika pakudzora pfuti ndokutungamirira kumitemo mitsva, zvakadai sokukwidziridza zera rokutenga pfuti muFlorida.
  • # Meto: Kunyange zvazvo rakanangidzirwa panenetso dzevatano, sangano racho rakanyandurawo chiito chomutemo, kubatanidza kuitwa kwamasimba ebasa rehurumende nokunyorwazve kweRhale Against Women Act. Magariro echisaririra chamagariro echisaririra anoratidzira kuti nhau dzomunhu oga dzinogona sei kuchinja zvikumbiro zveboka nokuda kwechinjo yegadziriro.

Migumisiro Yakashata Yezvinobudisa Nhau Zvenzanga Pachibvumirano Chomubatanidzwa Wechikwata

Zvinhu zvinoita kuti rive nesimba rokuita zvinhu, rive nesimba, uye rive necharinoita, zvinogonawo kukonzera nhema, kuparadzanisa, uye kubudisa pachena kuvimbisana pasina chinhu.

Mashoko Asina Kunaka Nemashoko Asina Kunaka

Misprogion (nhema dzisingafungidzirwi) uye mashoko okushatisa nhema) zvinopararira nokukurumidza pasociation kupfuura nhau dzechokwadi, maererano nefundo 2018 MIT. Muchisarudzo, kutaura kwokunyepedzera pamusoro pemichina yokuvhota, miromo, kana kuti tsotsi dzinoda kuvhotera dzinogona kudzvinyirira miuyo kana kuti kubvisa. Muenzaniso wakatanhamara ndiwo “kurega kufamba kwechitima” pashure pe 2020 U.S. Sarudzo, inowedzerwa nemira yemabhii inonyepera nechekedzo yemiitiro yemiitiro yevhoti dzinonyengedza kuvhota. Ikoku kwakatungamirira kutyisidzirwa kuvashandi vesarudzo uye kupedzerwa munyongano yezvoutano. Nenzira yakafanana, mashoko okushatisa kuti kudzivirira kunoitwa kwechipfumbano kana kuti kushatisa vharo kusingashandi mumasangano outano nezvinoderedza mibato yehurumende.

Dare Rokunyora Mabhii uye Kuchinja

Kuronga kwemasangano emitemo kunowanzoratidza vashandisi zvinowirirana nezvavanodavira zvinovapo, kugadzira makamuri okunaya panenge paine pfungwa dzinopesana. Nokufamba kwenguva, izvi zvinowedzera pfungwa. Nzvero ya2020 yeBhunga reHNTF yakawana kuti avo vanovimba zvikuru nezvinobudisa nhau dzenzanga vangangova nenzvimbo dzakanyanyisa uye vangaona rumwe rutivi serwakaipa. Urudzi urwu rungadzivisa kubvumirana pane zvisina kufanira ndokuita kuti kukurukurirana kwenzanga kuve nengozi. Pamapuratifomu akafanana naTwitter, kunetswa nokudzikwa kwevanoshora vezvematongerwe enyika, vanodzikisa manzwi ane mwero uye vanoderedza kunaka kwekurukurirano yavose. Uyezve, manyuko anogona kutungamirira kukuva anoramba kurwisana nokupesana kwenhau.

Kubatanidzwa Kusingadzoreki Nokusagona Kudzora Utano

Kunyudza “se,” kugoverana post, kana kuti kuchinja mufananidzo kunogona kupa vashandisi pfungwa yenhema yekuita. Ichi chinoitika, chinowanzonzi ruractifitism[, chingaderedza bviro yokuita zviito zvakadzama zvakadai sokupinda musangano, kuzvipira, kana kuti kugovera. Nepo kumwe kunzvera kukarakadza kuti zviito zvakaderera zvinogona kushanda semasuo akakwirira, muuyo wose unovhengana. Fundo 2019 muJournal of Communication yakawana kuti apo kuita chiito kwokufananidzira pakumutsa kuziva, kwakakundikana kushandura kubatanidzwa kunopfuuridzirwa kana kuti kuchinja masangano akawanda enzanga. Apo vanhu vanorangarira kuti “va vogadzikisa rutivi rwavo kupfurikidza nokugoverana, kurumidziro chaiko kuti chinjo chaiyo munyika.

Kuva Woga Nezvinonetsa

Kutya kuiswa kwemashoko munzanga kunogona kuita kuti vanhu vasada kushambadzira. Vakawanda havazivi kuti mashoko avo anokohwewa sei nokuda kwokushambadzira kwezvamatongerwe enyika kana kuti vanoshandiswa kuita microplagions nevashandi vamakambani. Chisakiso cheCambridge Analytica (kutya kushambadzirwa kwemamiriyoni evashandisi veFacebook) chinogona kuiswa pakushambadzira kwezvamatongerwe enyika (8). Kuda kudzora kwevatambi vehurumende: muhurumende dzinodzvinyirira, kushandisa magariro enzanga kunogona kutungamirira kusungwa kana kuti kunetsa. Kunyange muhurumende dzinodzora vanhu uye kutsiva paIndaneti kunoita kuti vamwe vanhu vasade kutaura nhau dzinomutsa nharo.

Mienzaniso Yokubatanidzwa Kwokukanganisa Kunoita Kuti Uziviwe Zvisina Kunaka

  • 2020 Nhuro yeU.S.: Kutaura kwenhema pamusoro peposigin muvhoti kwakatungamirira kukuwana vanzveri vazhinji, kunonozeka mugwara retsoro, uye njodzi yakarebesa yapamutemo. Nzvero paStanford yakasimbisa kuti sanzvero yapamavhairasi mazhinjisarudzo inowirirana yakaonekwa namakumi amamirioni pamberi peidi 93checks ingagona kushandiswa.
  • COVID 16) Vaccine Mistformation: “Nhevedzo” yokurapa kwenhema, rondedzero dzerangano pamusoro pemicrochip, uye kushatisa pamusoro pekotsekano yenhomba kwakaparira kuderedza nhomba kubatwa nenhomba munzanga dzakawanda. Ikoku kwakadzivisa zvakananga nhamburiko dzoutano hwavanhu ndokuparira rwisano pamusoro pemirayiro.
  • Change Constantine: Nhimbe dzakabatanidzwa nezvinocherwa mumasaibhuro anoparadzira mashoko anotsausa pamusoro pedziya dzenyika kupfurikidza nezvinobudisa nhau. Uku kwakanonotsa bvumirano yavose nemhinduro dzemiitiro yenhano, sezvo vagari vemo vakakamuraniswa pamusoro pesayenzi inotova huru.

Zvirongwa Zvokubatsira Kusarudza Chibvumirano Chakanaka Kuburikidza Nezvinobudisa Nhau Zvenzanga

Kushandisa bviro dzenzanga apo dzinotsiva kuvadziko dzadzo, vapfumi vazhinji vanoisa njodzi dzacho — mamiriro ezvinhu, hurumende, vadzidzisi, uye nzanga yavagari vemo — vanofanira kubatira pamwe paufakazi . Nharidzano haisati iri yokusiya aya maturusi asi kuagadzira nokuashandisa munzira dzinosimudzira ruzivo, rusingabatanidzwi, uye runobudirira.

Kusimudzira Kunyora Nemadhigirii uye Kufunga Kukuru

Vanhu vanodzidzisa nzira yokuyera nayo mashoko apaIndaneti inokosha. Curcula inofanira kubatanidza kuona mashoko enhema, kunzwisisa rusaruro rwemitemo, uye kusimbisa manyuko. Zvirongwa zvakafanana ne News Literation Project uye Mediawwwww [[FLT:]] . (kupfurikidza nePoynter Institute) yakagadzira zviteshipiswo zvezvikoro uye vanhu vose. MuFinland, kubatanidza kurava nokunyora nokunyora munhepfekero kwaita kuti vasabereka vagari vemo vakasimba zvikuru kubvisa injo. Nomutookedzo dzenzanga dzenzanga dzinogona kuwedzerawo.[FLD]

Kurudzira Maonero Akasiyana - siyana Nehurukuro Yavagari Vemo

Platforms dzinogona kuisa maarufabheti emitemo yokuisa pachena vashandisi kuti vazive zviri pakati nepakati uye mirangariro inopesana. Somuenzaniso, Twitter ya “Onai kuti” chinhu chenhau dzinotapukira kana kuti“ Kutsvaka kunze kwesociation". Zvikarakadzo zveFacebook zvinogona kubetsera kuputsa nzvimbo dzokuitirana. Nhevedzo dzenzanga dzinorambidza kunetswa nokusimudzira kurukurirano dzinoremekedzeka. Mamwe matura akagadzira dare re“ horo dzeguta rezvikamu zvegore” nemiraudzo ine mwero inovimbisa kuti manzwi ose anonzwiwa. Zvikamu zvakafanana ne National Institute for Civil Discovery[ zvinogovera rovedzotationss. Kuwedzera kurukurirano dzemiitiro yemiitiro yemagariro, zvakadai sokushandisa kwemajekero anoona magariro enzanga kuti autsaidzoro, zvinogona kuzivisa apo zvinodzoseranwa.

Tsigira Mibato Yemakwenzi Nenhano Dzomunzvimbomo

Panzvimbo pokuvimba bedzi nenhimbe dzenyika, zvinobudisa nhau zvenzanga zvinogona kukudza zviito zvenzvimbo yavose. Chikwikwi chiduku chakadai sokuchenesa paki, kupinda musangano wedare rechikoro, kana kuti kutsigira bindu renzanga (inowanzova nesimba zvikuru kupfuura kushatiswa kwepaIndaneti. MaPlatform akaita seSevetermoreferector muukama hwenzanga yenzanga yenzanga, asi zvinotarisanawo nezvinetso nokunyora mashoko asina kururama erudzi. Kupesana naizvozvo, hurumende dzomunzvimbomo dzinogona kushandira pamwe chete navatungamiriri venzanga vane mwero uye kugoverana mashoko akasimba. Maturusi akadai seAction Network anobvumira varongs kutsinhirana mibatanidzwa yemibato yenzanga, zviitiko, uye kutsigira mari mumikoto yenzanga, kupawo nhamburiko dzomunzvimbomo pasina kurasikirwa nokubudirira kwavo kwouswa kwouswa.

Kugadzira Mafuta Akanaka

Makambani enzanga anogona kuisa mativi enzanga zvakananga mumabasa awo. Somuenzaniso, Instagram yakawedzera kuti “Indaidzo” kuti ikurudzire muvhoti; fundo dzinoratidza muuyo muduku asi unodzoreka. “Pfisisisi” inobvumira vashandisi kuzviratidzira vamene vasina ngozi mukati mengwavaira uye vabatanidzwa neyamuro. Zvikamu zveyamuro zvinofanirawo kuisa mumwero wezviri mukati: kubvisa nhau dzevhoti nokukurumidza, kubvisa mashoko ezvoutano ane chiremera (g. CDC kana kuti WHO), uye kugovera matura okushambadzira. Zviteshiwo zvinooneka. Vangagona kuvaka matururo okubatsira. Zvikamu zvokuvhotera zvapa pachena apo ruzhinji vanodzivirira pachivapo.

Ita Upwere Sevagari Vomunyika Vanoshingaira

Zvizvarwa zviduku zvizvarwa zvinowanzonzwa zvisina kubatanidzwa nemiitiro yegamuchidzanwa. Programu dzakafanana ne BICOF] zvinoshandisa purogiramu dzinobatanidzwa uye zvinobudisa nhau dzenzanga kukwikwidza kukudzidzisa hurumende nenzanga. Masangano evadzidzi, akadai se Kutanga Mubato , akashandisa zvinobudirira Tik Tok naInstagram kusunda chiito chemamiriro okunze kumiitiro yezvamatongerwe enyika. Zvikoro zvinogona kuparira mapoka avadzidzi anodzora anoshandisa zviteshi zvenzanga zvenzanga nokuda kwezvisarudzo zvechikoro chakati kuti chitsarukei. Kubata pwere dzisati dzichingova vatengi vatengidzi vezvikamu zvechikwata chavanhu, izvi zvinoumba tsika dzoupenyu hwenguva dzose. [FTLT][5]

Mienzaniso Yemiitiro Inobudirira Mukurovedza

  • ZVINETSO Zvuru: The International Fact_Ccoving Network (IFCN) inoshanda pamwe naFacebook kuti vatsigire nhevedzo dzevhairasi nechadi chechitatu. Mukati mesarudzo 2020, aya mabhii akaderedza kugoverana nhau dzenhema kusvikira ku 50% muzvimwe zvinoitika.
  • [[FLT: 0] Chibvumirano Chokusimbisa: Guta re “Boston Harborn] rakashandisa nzvero dzenzanga nemepu dzinobetsera kuunganidza kurukurirano pamusoro pegadziriro dzokusimbisa dzemhenderekedzo yegungwa, kuchisimudzira kupinda pamisangano yavose ne 300% mukuenzaniswa nokupinda kwegamuchidzanwa.
  • Confective isingashandisi: [[FT:2]# Isu Vanhu nhano inobva kuNational Archives yakashandiswa Nhau dzeIstagram kubvumira vashandisi kuvhota pamagwaro okuvamba, kuparira pfundo rokupinda mubumbiro remitemo.

mhedziso

Masangano anobudisa nhau haasati ari mafaira kana kuti muchetura wekuvimbisana kugarika. Kutapura kwawo kunotsamira pakuti tinogadzira sei zvikuva, kuti tinodzidzisa sei vagari vemo kuzvishandisa, uye kuti tinodzidzisa sei kuti tinobatanidze maturusi paIndaneti nezviito zvokusashanda panzvimbo yazvo. Mienzaniso yakananga(kubva paALS Ice Bucket Chal kusvika kunjodzi yepasi pose) inoratidza kuti zvinobudisa nhau zvenzanga zvinogona kuunganidza mamiriyoni, kukwidziridza mashoko akakwirira, uye kuva nesimba rokuzvidavirira. Kunyange zvakadaro, dzidzo yetsika, kuzvidavirira, uye kushatirwa kwetsika kwetsika dzechinyakare. Sezvatinotarira nguva yemberi, kukwira kwechikamu chitsaruvara chapasi cheAInglegreeternet uye chinovarira kupfurikidza nokuzivana, tinowedzera kuzivikanwa zvikuru, uye kuzivisa kuzivisa, kupfurikidza nokuzivisa, nguva yakabatana, uye kuzivisa, kuzivisa zvikuru.