Madhipatimendi ehurumende anoita basa rinokosha mukuumba nzanga dzezvokushanyira nyika uye kuchengetedza tsika. Zvisarudzo zvawo, kuisa mari, uye zvirongwa zvinoshandira pamwe zvinopesvedzera zvakananga kuti nzanga dzinogamuchira sei vashanyi, dzinochengetedza zvinhu zvenhau, uye dzinoita kuti pave nokubudirira kwezvemari. Padzinozourayiwa, kuedza uku kugadzira nhevedzano yakanaka: kuchengeteka kwetsika kunokwezva vashanyi, mari inochengetedzwa yezvokushanyira nzvimbo, uye mari yezvoupfumi hwemo inofambira mberi. Nyaya inoongorora kukura kwehurumende nokusimudzirwa kwenhaka, zvichipa mienzaniso chaiyo uye zvinoshandiswa nokuda kwevagadziri vemitengi vemitengi, vanoenda kunzvimbo dzokushambadza, uye vatungamiriri venzanga.

Basa Remahofisi Ehurumende Rinokosha Mukufambira Mberi Kwezvikepe

Madhipatimendi ehurumende anoshanda sebhiriji pakati pezvirongwa zvokushanyira nyika negadziriro yomunzvimbomo. Anogadza mipimo yemitemo, anogovera, uye anoronga zviwanikwa zvakasiyana- siyana , kubva kudzimba duku dzenzvimbo dzebhizimisi kusvikira kunzvimbo hombe dzekokorodzano. Pasina kubatana kwehurumende, kufambira mberi kwenzvimbo dzinoda kufanana, kuderera, kana kuti kukanganisa nevavariro dzezvemari dzakakura.

Zvirongwa zvePomet Frames neKuronga kweLong-Term

Madhipatimendi ehurumende anobudirira anoronga kuti zvirongwa zvokushambadza zvinotanga zvinhu zvinokosha nokuda kwegadziriro, kutengesa, rovedzo yavashandi, uye kuchengeteka. Zvirongwa izvi zvinobatanidza zvirongwa zvinobvira makore mashanu kusvikira kugumi uye zvinobatanidza zvipfuro zvinotapuriranwa zvakadai sokupedza kukura kwebasa, kugadzira mabasa, uye kugutsikana kunosvikira kunosvikira kunzvimbo. Somuenzaniso, Manontana Office of Tourism[ inozivisa gadziriro yayo yebasa yakarongeka nguva dzose kuwirira kwapa mhoteredzo, rudzi rwamaruwa rwamaruwa akawanda.

Mitemo yenzvimbo yehurumende inokurukurawo nhau dzinokosha dzakadai sokuronga nzvimbo nokuda kwokukura kwomutsa, kufambiswa kwezvifambiso, uye kutarisirwa kwenjodzi (sezvinei, ngwavaira dzomusikirwo kana kuti migariro youtano yavose). MaBato anochengeta gadziriro dzokuronga kwokukurumidza anogona kutenderera nokukurumidza apo mitoo yokushanyira inochinja, kuvimbisa gadziridzo muindasimu dzinokombamira kukatyamadza kunze.

Kushandisa Michina Nezvipo

Tsigiro yemari inobva kumadhipatimendi enyika kazhinji kazhinji ndiyo inobetsera nokuda kwezvirongwa zvokushanya zvomunzvimbomo. Michina inowanzoshandisa mari inobatanidza zvipo zvokukwikwidzana, mari inowirirana, uye sundo dzemitero nokuda kwemabasa ane chokuita nenhaka. Stateen Exposition Officers [ SHPOs [SH] inotungamirira nokuda kwokudzorera zvivako zvenhau, kutanga kusainwa kwezviratidzo zvetsika, uye kugadzira mikoto yenhaka.

Somuenzaniso, gadziriro yeChultural Economy Grant yeLouisiana inogovera $50 000 nokuda kwezvirongwa zvinosimudzira nhaka yenhaka, mitambo yenziyo, kana kuti mativi enhau. Nenzira yakafanana, Tourism Grant Program yeTexas inopa mari kunzvimbo dzomumaruwa kuti dzikudziridze nzvimbo dzevashanyi nenhandaro dzepasi pevhu. Kuwanisa mari kwakadaro kunoparira kudzoka kunopfuura zvikuru mavambo enzvimbo inochengetedzwa shambadzo.

Kutengesa Nokunosvikira Kunzvimbo Yacho

Mahofisi ehurumende okushambadzira anoshandisa zvirongwa zvekusimudzira nzvimbo dzinonzi dzinoenda vanhu vomunyika kana kuti vemarudzi akawanda. Anogadzira mirayiridzo inofambisa vashanyi, anotarisira mawebsite okushanyira nyika, uye anoronga nzendo dzinoshandiswa nevekubudisa mashoko. Zvikurukuru kutengesa kwemichina yemadhiragi. Zvikurukuru kupfurikidza nezvinobudisa mashoko, zvikwata zvesocial community, uye kutsvakisisa injini yeinjini inova chinhu chikuru. Semuenzaniso, website yeOregon inofambiswa nemunhu anoshandisa foni uye inokurukura kuti ipedze kuronga kufamba.

Mapato ehurumende anorongawo ndokutora rutivi mukushambadza kukuru kunoratidza se IPW (International Pow). Nokumirira nzanga dzakawanda pamwe chete, anobetsera nzanga dzakawanda kuwana kuoneka kuduku kungasabvira. Mativi akadai se “Colorado: Uya kuupenyu” kana kuti“Virginia Iwa Vadist"."

Dzidzo Nekurava Vashanyi

Kupfuura kushambadza, madhipatimendi ehurumende anosimudzira zvinhu zvinotsigira kushanya. Anotsigira mabhii emugwagwa nokuda kwenzvimbo dzinooneka dzinofamba nemugwagwa, kugadzira nzvimbo dzokuzorora dzavose nenzvimbo dzinogamuchirwa, uye kutsigira kuwedzera kwebasa rakapararira munzvimbo dzomumaruwa dzinogamuchira vaeni. Munzvimbo dzakawanda, madhipatimendi okufambisa anoshandira pamwe nehofisi dzezvokushanyira kuti avandudze kubatana kwokupedzisira kwenzvimbo dzinochengeterwa zvinhu, maruwa enhau, uye kukwezva tsika.

Kukura kwebasa iimwe nharaunda yakakomba. Madhipatimendi ehurumende anowanzotsigira mapurogiramu okurovedza mutsa, zvibvumirano zvebasa ravanotenga, uye zvirongwa zvokuziva misha yetsika. izvi zvirongwa zvinovimbisa mabhizimisi omunzvimbomo akagadzirira kubudisa zvinoitika zvakanaka, izvo zvinoshandura kuva hwirudzuro dzakanaka nokudzokororwazve.

Kusimudzira Nhaka Yetsika Sechirongwa Chokushanyira

Nhaka yetsika − zvinhu zvinooneka zvakadai sezvivako nezvigadzirwa pamwe chete namagamuchidzanwa asingachinjiki akadai senziyo, zvokudya, uye kurondedzera rondedzero(imhando ine simba nokuda kwenzvimbo dzinoendeswa. Madhipatimendi ehurumende akaiswa munzvimbo yakasiana yokuziva, kudzivirira, uye kududzira izvi zvinhu pamwero mukuru.

Zvitadzo Zvokuchengetedza Nhaka

Mahofisi anochengetedzwa ehurumende anoshanda pasi peNational Religion Leavention Act kuti achengetedze mavakirwo ezvinhu zvenhau, hwirudzura zvirongwa zvinotsigirwa nehurumende zvetapuro panzvimbo dzenhaka, uye kuronga zvikwereti zvemitero. Mabasa aya anokosha kudzivirira kurasikirwa kwematura asingachinjiki. Somuenzaniso, hofisi yeNew York State of Parks, Recurection and Expageal Recureal anotarisira paki dzinopfuura 250 dzehurumende nenzvimbo dzenhau, zvichikwezva mamiriyoni avashanyi gore negore.

Zvirongwa zvokugadziridza zvinowanzoshanda sezvinonyandura kuvandudzazve nzanga. Kugadziridzwa kwenzvimbo yemitambo yenhau kunogona kutsigira ruwa rwezvounyanzvi, nepo miyuziyamu yakachengetwa inogona kudzidzisa vashanyi pamusoro penhau dzakaoma. Mitezo yakafanana neSouth Carolina yakashandisa zvirongwa zvavo zvokushanyira nzvimbo dzenhaka dzeAfrica dzeAfrica . Kubatanidza Gullah Geechee Cultural Heritage Corridor .* Kukwezva vafambi vane ruzivo rwetsika nepo vachisimudzira mikana yezvemari yenzanga dzakasimukurumbira.

Mitambo, Zviitiko, uye Purogiramu Yokududzira

Masangano ehurumende anogovera zvipo, mvumo, uye tsigiro yetsika dzinochengeta tsika dzomunzvimbomo.

Purogiramu dzedzidzo, kubatanidza zviratidziro zvemiyuziyamu neratidziro dzenhau dzinorarama, kazhinji kazhinji dzinosimbiswa namasangano ezvounyanzvi hwehurumende namasangano avanhu. National Endowment for the Humanity (NEH) vatsimbani namadare avanhu kupa “Isu Vanhu” tinopa kukurudzira kuvimbisana kwavose nenhau yomunzvimbomo. Zvirongwa zvakadaro zvinokudza kunzwisisa kwavashanyi nzvimbo nokusimudzira batano dzendangariro idzo dzinotungamirira kukuvimbika nokubatana kwendangariro.

Fundo Yenhau: Mugwagwa weBourbon weKentucky

Kentucky Dissillers’s Association, mubatira pamwe neBato reMotugarst, rakagadzira chinyorwa chenhaka chenzvimbo yokushanyira cheKentucky Bourbon − chisainwa icho chinokwezva vashanyi vanopfuura miriyoni gore rimwe nerimwe. Mukoto wacho unorungaira nokunatsiridza, kuratidzira shanyo, uye zvinoitika zvedzidzo pamusoro penhaka yenharaunda. Iyi nhano yakanyandura kukura kwezvemari mumataundi maduku akadai saBardstown naLawrenceburg, kugadzira mabasa mumutsa, kurima (barley nebhirio rebhiriota), uye cooperage. Rubudiriro rweBourbon Brow Ravel runoratidzira sei kubatana kwehurumende kushambadza upfumi kuva mutyairi mukuru wezvokushanya.

Nhaka Inogadzirwa Nemadhigirii uye Kuzivikanwa

Madhipatimendi ehurumende yemazuva ano ari kuwedzera kuronga zvinhu zvakagara zviripo kuti zvisvike kuvanhu vakawanda.Mune dzimwe nzvimbo dzinoratidzwa nekombiyuta, munzendo dzinooneka, uye maapps anobvumira vashanyi kuongorora nzvimbo dzekare vasati vafamba kana kuti pashure perwendo rwavo, uye anoita kuti pave nevanhu vasingagoni kufamba.

Kuvandudzwa kwokushanda(bhoss remitezo, mirayiridzo yemashoko) nepurogiramu (zvinhu zvinoshandiswa, zvinoitika zvinobatanidza mirangariro) (* yamuro) zvinobatsira kuvimbisa kushambadza kwenhaka kunobatanidza. Madhipatimendi ehurumende anoisa pombi yokuwana musika wakaderera uye inowirirana nevavariro dzakafara.

Kutapura Kwemari Kwokushanyira Nyika Nenhamburiko Dzenhaka

Mvura-mhesano dzekufambira mberi nokuchengetedzwa kwetsika dzinopa betsero dzemari dzinodzivisika. Mukuwirirana ne World Trave & Tourism Council, kufamba nokushanyira zvakagovera 7,6% ye GDP yenyika yose muna 2022, nezvikamu zvenhaka netsika zvinomirira mugove unokura. Pamwero wehurumende, uwanduro yemari inovakisa inovakisa mari inopedzwa navashanyi kupfurikidza neketani dzomunzvimbomo.

Basa Nekukura Kwebasa

Kushanyira kunotsigirwa namadhipatimendi ehurumende kunoshandisa zvakananga mamiriyoni evaAmerica mudzimba, basa rezvokudya, shopu, nhandaro, uye zvokufambisa. Kushanyira nzvimbo dzetsika zvikurukuru, kunoparira mabasa asingatapurwi zvikuru: varairi, vatarisiri, vanhu vanochengetedza, uye varongi vezvinoitika. Mabasa aya anowanzogovera basa rine revo munharaunda dzomumaruwa umo mamwe maindasitiri ari kuderera.

Gadziriro dzerovedzo dzakarongwa nehurumende dzinowedzerawo vashandi vane unyanzvi nokuda kwenzvimbo dzakakwirira. Oregon Tourism Commission, Trave Oregon, inopa “Kusvika kwaGaverwa” chirongwa chinobetsera nzanga kugadzirira nokuda kweshanyo dzakawedzerwa nepo dzichivimbisa vagari vomunzvimbomo kubetserwa nokukura kwezvokushanyira nzvimbo. Nhamburiko dzavashandi dzakadaro dzinovandudza mipimo yebasa uye dzinoderedza kushata.

Chizvarwa Chinotambira Mari Hurumende Dzomunzvimbomo

Vashanyi vanobhadhara mitero munzvimbo dzinogarwa nehurumende nokutengesa mitero, uye mitero yezvinhu pamabhizimisi ane chokuita nokushanya. Mari iyi inogona kudzorerwazve mumasangano avose, kusanganisira mapaka, migwagwa, uye nzvimbo dzetsika. Nyika dzakadai seFlorida neHawaii dzinounganidza mitero yepokugara inotsigira madare ezvounyanzvi hwehurumende uye masangano enhau.

Kushanya kunobatsira kuti pave nemari yakawanda: kubvumira kubhadharwa kwenzvimbo dzekare, mari yokupaka, uye yezviitiko chaizvo.

Kufambira Mberi Kwemaruwa Nenzanga

Madhipatimendi akawanda ehurumende anoisa mikana yokushanyira nzvimbo dzepasi uye mikana yokuwana nhaka munharaunda dzomumaruwa nedzemari. Somuenzaniso, Appachian Regional Commission, vanoshanda pamwe nehofisi dzehurumende dzokushanya kuti vatsigire nzira dzenhaka uye mikana yevashanyi munyika inorasha. Mabasa uye mabhizimisi anenge avapo zvinobatsira kuti upfumi hwemunyika yacho huve hwakabatana nemabasa anenge anenge akatorwa.

Mifanikiso yezvokushanya yakavakirwa panzanga, inotsigirwa nezvipo zvehurumende, inopa vagari vamo simba rokuumba nhau dzavo vamene dzenhaka. MuNew Mexico, zita rehurumende ye “New Mexico yeZvokwadi” rinobetsera nzanga dzakadai seTaos neChimayó kutengesa nhaka yavo yakasiana yeSpain neIniti America neyokuMarudzi. Kufamba uku kunovimbisa kuti kushambadza kwetsika kubetsere vanhu vomunzvimbomo panzvimbo pokunze.

Zvinetso Zvinotarisana Namahofisi Ehurumende Mune Zvokushanyira uye Munhaka

Nepo madhipatimendi ehurumende achiwana budiriro dzinozivikanwa, anorwisanawo nemhinganidzo dzinokosha.

Kunyanyodyisa Nokutsigira

Mabasa akakurumbira anotarisana nedzvinyiriro inobva mukunyanyowanda, kushata kwemhoteredzo, uye kugadziridzwa kwetsika. Madhipatimendi eHurumende anofanira kuwirirana kusimudzirwa nokuchengetedzwa. Dzimwe, kufanana neUtah Office of Tourism, dzakabva pakushambadza ku “kufamba kunokwezva” nhimbe dzinokurudzira vashanyi kunzvera nzvimbo dzinozivikanwa zvishoma ndokutevera nheyo dzinotevera. Kuganhurirwa kwemitemo nechemberi dzevashanyi panzvimbo dzenhaka dzinoparara zvishandisirwa kuderedza kutenderera mufambiro.

Kushandisa Mitemo Nokusagadzikana Kwezvamatongerwe Enyika

Mari dzezvokushambadza dzehurumende dzinowanzova mungozi yokuderera kwemari nokuchinja kwezvamatongerwe enyika. Mukati mekuderera kwemari, madhipatimendi angada kuderera kuti ape mari nendyiko dzokutengesa, kunyange sezvo kudikanwa kwegadziriro dzetsika kunowedzera. Kushambadza kunoitwa namasangano akadai se U.S. Association Tranger Association inobetsera vakuru vakuru vakuru venyika kunzwisisa ROI yemari inopinzwa yokushambadzira, asi mari inoramba iri yakaganhurirwa munyika dzakawanda.

Mukuwedzera, nhambo pfupi dzezvamatongerwe enyika dzinogona kusekesa gadziriro dzokuchengeta nhambo refu. Chinjo mukutarisira ingaderedza nhaka yetsika mukuda mamwe mazano ebudiriro yezvemari, kuchisiya nzvimbo dzakadzorerwa kana kuti zviito zvakadzorwa zvishoma.

Kururamisira uye Kumirira

Madhipatimendi eHurumende akafuratira kana kuti kuderedza nhaka yavanhu vemo, nzanga dzeBlack, uye mamwe mapoka mashoma. Nhamburiko dzemisi ichangobva kupfuura iyi dzokuwanza mawirirano enhaka nendaza dzakabatanidzwa neChivil Rights Movement yeJapanese, kusungwa, kana kuti LGBTQ + nhau yakare inokosha asi inoda kuzvipira kunopfuurira. Madhipatimendi anofanira kupinda munzanga dzavazukuru seshamwari, kwete nhauwo zvadzo, mukududzira nhaka.

Nhungamiro Dzomunguva Yemberi Nokuda Kwamahofisi Ehurumende

Achifunga zviri mberi, madhipatimendi ehurumende anogona kusimbisa simba rawo nokuvandudza zvinhu uye kushandira pamwe.

Kuchinja Kweruzivo Rwokugadzira Zvinhu

Zvinhu chaizvoizvo, ungwaru hwokugadzirwa kwezvinhu, uye mashoko zviri kuchinja kuronga kwokushanyira uye zvinoitika zvavashanyi. Madhipatimendi ehurumende anogona kugadzira mabhodhi okunomira nzvimbo akachenjera anosiya nzvimbo dzinonzi kushanyira nguva chaiyo, kuongorora pfungwa, uye mitoo yokushandisa. Maturusi aya anobatsira kusarudza mashoko pakutenga, kuendesa zvinhu, uye kuvandudza zvinhu. Nhengo dzenhaka dzinogona kushandisa AR kuisa mifananidzo yenhau pamaonero azvino uno, achiita zvinoitika zvedzidzo.

Kuchinja Kwemamiriro Okunze

Kuchinja kwemamiriro okunze kunotyisidzira nzvimbo dzenhau dzemumhenderekedzo yegungwa, nzvimbo dzokutamba dzeski, uye zvinhu zvinokwezva zvomusikirwo. Madhipatimendi ehurumende anofanira kubatanidza njodzi dzemamiriro okunze mugadziriro dzezvokushanyira ndokuisa mari mukushandisazve zvivako zvenhaka. Kushandira pamwe nemasangano emhoteredzo kunogona kusimudzira mitoo yokufamba nemotokari dzakaderera nemiitiro inotsigirwa.

Kubatana Kwomunharaunda

Zvibvumirano zvine mibatanidzwa mizhinji, zvakadai seGreat Lakes Tourism Priceship kana kuti Colorado Platonation Council, zvinobvumira madhipatimendi enyika kugoverana miitiro yakanakisisa, zviteshi zvokutengesa, uye kuita kuti nzvimbo dzinobatanidzwa dzive nzvimbo dzine mitsetse isina mubatanidzwa.

mhedziso

Madhipatimendi ehurumende anobudirira zvikurusa anoronga kufambira nokusimudzirwa kwetsika. Kupfurikidza negadziriro yezvokuvaka, kuitirwa bhizimisi, unyanzvi hwokutengesa, uye nhano dzokuchengetedza, anotanga bviro dzemari apo anochengeta masangano anokosha anoita kuti nzanga dzikodzere kushanyira. Madhipatimendi anobudirira zvikurusa anosvika basa iri sechirongwa chenguva refu chemari inotsigirwa, kufambiswa, kutendwa, uye kutanga gamuchidzanwa. Kuva nevavariro dzinoda kufambira mberi kwenzanga nokuda kwekubudirira kwenzangano yenzanga, kubatanidzwa zvikuru namasangano ehurumende hakusati kuri kwokuzvidira; kuri madikanwa. Nguva yemberi youkuru hwezvipfumiteshi, mipfumidzo inotsamira pagadziriro yetsika inosimba yebasa romunzvimbomo uye inochengetedza kukura kwenguva yakapfuura nokuda kwezvizvarwa zvomunguva yemberi zvevafambi navagari vemo.