Table of Contents
Chitanga Kubudiswa: Simba Risingaoneki Rekushatisa
Nhimbe dzezvamatongerwe enyika namapoka efariro zvinoshandisa mhatsa huru yezvishandiso kuumba murangariro wavose, uye zvishomanene zvinonyengera senzvero. Panze, kumanikidza mibvunzo yokunzvera kwakafanana nezvinonzverwa. Munhu anofona anobvunza kuti, "Kudai ungava nomukana mukuru zvikuru wokutsigira Candidate Smith kana waiziva kuti akanga apomerwa nokuda kwechitsotsi? ”? Mibvunzo yakadaro, zvisinei, haina kugadzirirwa kuyera murangariro(wnwn). Kusiyana nenzvero dzapamutemo dzinotsvaka mashoko asina kunyorwa, dzinomanikidzira kuisa namaune mibvunzo yakashata kana kuti inotsausa pfungwa dzavana. Mazano endangariro akadai akasimbiswa mumibvunzo iyi akaoma kunzvera, mashandiro ezvo ezvero ezvoupfumi, ezvemagariro, enzanga uye enzanga. Kunzwisisa uku kunokosha nokuda kwomumwe munhu upi noupi anoda kudzora uye anochengetedza nhevedzano yemifungo.
Nyaya inoburitsa mavambo endangariro emibvunzo yokunzvera, kunzvera kuti kunyora, mutauro unokarakadza, mirangariro inonyengera zvinoshandira pamwe chete sei kuti zvishandure pfungwa. Tinonzverawo miuyo yenyika chaiyoiyo, magakava etsika, uye mazano anoshanda nokuda kwokuziva kupesvedzera apo unosangana nayo. Pamugumo, uchava nenzwisiso huru yokuti nei kunzvera kuchishanda kwazvo (8) uye nzira yokudzivisa nayo pesvedzero yakwo.
Kushatisa Kwokumanikidza Chii?
Nzvero dzemabhukwana irudzi rwekunyora mashoko kwakaipa kwezvamatongerwe enyika kwakanyepedzerwa senzvero. Nzvero dzemitemo dzinoitiswa namafemu enzvero ane unyanzvi kuti aunganidze mashoko asina kusarura pamusoro pomurangariro wavanhu. Vanotevera zvirongwa zvemiitiro yorumano: kuenzanisira, kubvunza kusina kwakarerekera, uye kushuma kwakajeka. Nzvero dzevhoti, mukupesana, kazhinji kazhinji dzinotumwa nenhimbe dzinorwisana kana kuti mapoka ezvidzidzo ane vavariro chaiyo yokukuvadza mutendi kana kuti nhau. Mibvunzo ine mutauro wakakurumbira, nzvimbo dzenhema, kana kuti kutaura kwemirangariro kwakagadzirirwa ku "push" kumhedziso yakafanonyorwa.
Shoko rokuti "push ongororo" rakawana ngwariro yakapararira mukati me 1996 Republicial Princilery, apo vavhoti munyika dzinoverengeka vakakumbira kana vaizova nebviro shoma yokutsigira Bob Dole kana vaiziva kuti akanga abatanidzwa munyika inokakavadzana. Nzvero dzakazowadzanurwa kuti danidzo dzakabhadharwa naDole's. Mazano akafanana akashandiswa mu 2000 South Carolina divial, uko vatsigiri vaGeorge W. Bush naJohn McCain vakabatanidza muchakasvika pakuzivikanwa se "chishatiso nokuda kwevhuro". Iyi runhare kazhinji kazhinji yaibudisa ruzha rusina kushatiswa. Sokuti McCain akanga abereka mwana mutema asina pamutemo (MClie agamuchirwa kubva kuBangladesh) kunyange zvazvo vakanga vasimbisa maidi.
Nhasi, nzvero dzinodzvinyirirwa dzinoshurikidzwa zvikuru namasangano anonzvera. American Association for Public Opinion Research (AAPOR) inotaura zvakajeka kuti kumanikidza kunzverwa kwenzvero ku "hakusati kuri nzvero" uye "unyanzvi hwebasa hwakarongedzerwa kuchinja mirangariro, kwete kuyera nayo. Kunyanguvezvo, nemhaka yokuti zvinoshanda kunze kwegadziriro dzenguva dzose dzekuzivisa kwechirongwa, zvinosunda nzvero inoramba iri nzira yavose uye isingadzoreki zvikuru mumasarudzo mazhinji, zvikurukuru pamwero womunzvimbomo umo kuchengetwa kwemitemo kuri kusingadzoreki.
Kushandisa Pfungwa Pakukurudzira Mibvunzo Yokushatisa
Kuti unzwisise kuti nei kuongorora kuchiita kuti vanhu vade kushanda, zvinokosha kuongorora nzira dzakananga dzaunoshandisa.
Migumisiro Inobaya Mwoyo
Rondedzero inonyandura, yakatangwa nanyanzvi dzendangariro Daniel Kahneman naAmos Tversky, inoratidza kuti nzira inobvunzwa nayo mubvunzo inogona kuchinja zvinoshamisa zvisarudzo zvavanhu nemirangariro. Nzvero dzokumanikidza dzinoshandisa zvisina kufanira kuisa nhau muchiedza chakashata kana kuti chinotyisidzira. Somuenzaniso, mubvunzo ungavamba ne "Paranya chisakiso chouori chazvino uno chinobatanidza Candidate Jones..." Iyi rondedzero inoita kuti munhu afunge pamusoro poushati kunyange kana husiri huduku kana kuti husingarambiki.
Kufemba kune simba zvikuru apo kunoparira kurasikirwa, imwe pfungwa inobva kutsika. Vanhu vanonzwa kurasikirwa kukuru zvikuru kupfuura betsero dzakafanana. Nzvero inosunda kuti chinyorwa chomutengi mukuwirirana ne "zvipikirwa zvakakundikana" kana kuti "kuiswa mutero" kunoparira kurasikirwa, kuita kuti mugamuchiri ave nomukana mukuru wokuramba mutezo. Mukupesana, kunzvera kwapamutemo kungabvunza nenzira isina revo pamusoro pechinyorwa chomubhadhari pasina kunyanyowandisa mirangariro.
Muenzaniso chaiwoiwo wenyika: mukati mesarudzo yapurezidhendi weU.S., vavhoti mukuvhota vakagamuchira foni dzinobvunza kuti, "Iwe ungava sezvingabvira zvikuru kuti uvhotere Purezidhendi Obama kana uchiziva kuti akanga atora mabhiriyoni amadhora kubva mupurogiramu dzegarikano kuti atsigire gadziriro yake yezvoutano? ”? Mubvunzo wakareva zvenhema kuti Obama akashandisa mari zvisina kufanira. Kutora mari mabhiriyoni emadhora kubva mugarikano"(* Kutora bhondi nokukuvadza, kusimbisa kururama kupi nokupi nokupindwa pachena. Uku hakusi kuvhota; ifora kunoitirwa kusima songaniro yakaipa.
2. Mutauro unobatsira
Kusarudza mutauro chinhu chikuru chinosunda psychology. Mashoko ane revo dzinonyandura mirangariro chaiyo. Kuvhota kwokumanikidza kunosarudza namaune mashoko ane revo dzakasimba dzakasimba: "bhate," "lie," "yeye," "yengozi," "rona," "shatisa""" mashoko aya anonyandura ndangariro dzinobatanidzwa norutyo nokutsamwa, achiita kuti mhinduro ive sezvingabvira zvikuru kugamuchira kutsoropodza kunorehwa pasina kupanikira.
Mukuwedzera, mutauro unokarakadza unobatanidza icho vatsigiri vemitauro vanodana kuti "kuzvidzora." Mubvunzo wakadai sowe "Unoitira hanya sei pamusoro pezvisungo zvaCandidate Brown kuvane mhaka? Unofunga kuti zvisungo zvakadaro zviripo. Mugamuchiri anokumbirwa kutaura pamusoro pomwero wavo weitiro hanya, kwete kupanikira kana zvisungo zviripo. Uku kusavanza kunokuita kuti kuve kwakaomera zvikuru mudaviri kuramba musoro, nemhaka yokuti kuita kudaro kungavada kururamisa nomutoo unoshingaira mubvunzo wacho ($) nokuraira nenzira younyanzvi basa iro vanhu vazhinjisa vanodzivisa.
Imwe nzira inoshandiswa ye "tag mibvunzo" inokurudzira bvumirano. Somuenzaniso, "Ungasada muda kukwikwidzwa ane nhau yetsika dzisina kunaka dzemari, ungada here? Chitati "wagona?" chinoita kuti pave nedzvinyiriro yegirama yokupindura kuti "aiwa," kusimbisa songaniro yakaipa. Kufutunurwazve kwemitauro, iyi mitoo yemifungo inogona kushandura murangariro wemuvhoti.
3. Kushandiswa Kwousingatori Rutivi
Kuvhota kwokumanikidza kunobudirira zvikurusa apo mudaviri anodavira kuti vari kutora rutivi mukunzvera kwapamutemo. Iyi nyengedzo yokusatora rutivi inoderedza dziviriro dzedavidzo. Kana munhu achiziva kuti dziri kushambadzirwa, dzinonyandura kufunga kwokutsoropodza. Asi inonzi "survey" inoreva kuti mushanyi ari kungounganidza mashoko, kwete kuedza kutengesa chimwe chinhu. Iyi mhatsa muvavariro inorangarirwa yakakomba.
Nyanzvi dzinotsinhanisa manyoro okuvhota kazhinji kazhinji anotanga nesumo isina kutora rutivi: "Muenza, tiri kuitisa nzvero yavose pamusoro pesarudzo iri kuuya. Une maminiti mashomanene here? Kana mugamuchiri angobvumirana, mibvunzo yakaipa inovamba. Nemhaka yokuti mudaviri akatozvipira kubatira pamwe, ivo vane bviro huru yokupfuurira kupfuurira kuwirirana ne "nziyo_mharanisa yetsoka nepamba inofundwa nanyanzvi dzenzanga. Njodzi dzokusatora rutivi dzinovawo manyukowo manyuko. Kunzvera kwapapo kunowanzobhadharwa namatare ezviito ezvamatongerwe enyika asingazivikanwi (PAC) anoshandisa mazita anotsausa se "Cita kuti ashandukire Hurumende yokutendeseka," inokuita zvakaoma kuti anzwirwe navanowana tsvoka.
4. Kushandisa Zvirango Zvisina Kutsarukana
Kupfuura kunyora uye mutauro, manikidza kunzvera kukanganisa pfungwa kunoverengeka kwakanyorwa zvakanaka. Uku kumhanya kwepfungwa kunowanzobetsera kuita zvisarudzo zvokukurumidza, asi kunogona kushandiswa zvisina kufanira navatambi vane utsinye.
4.1 Kusimbisa Bias
Kutsigira ikombamiro yokutsvaka, kududzira, uye kuyeuka mashoko anobvumikisa zvitendero zvisati zvavapo. Nzvero dzokumanikidza dzinowanzova vavhoti vanototsamira pamunhu anokwikwidza. Mubvunzo wakadai sewokuti "Kungava nerevo kuziva kuti vaFarise vakasarudza kukwidza mitero apo vaideredza mari yedzidzo? Vangangoda kunzwika zvakasimba navasingavimbi naDémocrates. Mubvunzo unobvumikisa kariro dzavo dzakaipa ndokusimbisa kuzivikanwa kwavo kwezvamatongerwe enyika.
Kugadzirwa Kwezvinhu Zvisingachinji
Vanhu vanorangarira bviro yezvinoitika zvakavakirwa panzira iyo mienzaniso inouya nayo kundangariro. Nzvero inonyandura inodudza chinoitika chinoshamisa asi chisingawanzoitiki inoita kuti chinoitika ichocho chive chaka "chiwanika zvikuru mundangariro. ” Somuenzaniso, mubvunzo pamusoro pemwero ye "utsotsi hwamasimba masimba hunowedzera pasi pameya wazvino" ungava usati uri wechokwadi mukuwirirana nenhamba, asi kungodudzwa kwoutsotsi kunoita mufungo wacho. Gare gare, apo muvhoti anofunga pamusoro pameya, batano kuutsotsi ichava inowanika zvikuru, kunyange kana wakasimwa norunhare rwakaipa.
4,3 Kuchinja Kunoita Vanhu
Nzvero dzokunzvera dzinogonawo kuita nzwisiso yomurangariro woruzhinji. Dzimwe nzvero dzinobatanidza mashoko akafanana ne "vavhoti vazhinjisa muruwa rwako vanoitira hanya pamusoro pemibato yemari yaCandidate Lee." Ikoku kunoda kuti pesvedzero yeboka: vanhu vanoda kuwirirana nevoruzhinji vanozivikanwa. Chibvumikiso chenzanga chinoratidzirwa nedzvinyiriro yemashoko anoratidzirwa kukudavidza kuti agamuchire itiro hanya imwe cheteyo, kunyange kana vakanga vasina murangariro usati wavapo. Ikoku kune simba zvikuru munhangemutange dzapedyo apo vavhotera vanosinwa ndokutarira kune vamwe nokuda kwechipo.
4,4 Kunamira
Kunamira kunoitika apo chidimbu chokutanga chamashoko chinoisa nzvimbo yenongedzero nokuda kwemitongo inotevera. Kunzvera kwokusunda kungatsigira kuyera kwomutendi kupfurikidza nokutanga ne "Pamwero kubva pa0 kusvikira ku 10, kuti unodavira kuti Candidete Martinez ndeyekusatendeseka sei? Kunyange kana mhinduro dzinodavirwa "0" (kutendeseka chose chose), chiitowo zvacho chokurangarira kusatendeseka chinonyandura pfungwa. Mashoko api naapi gare gare pamusoro pomutendi achaenzaniswa nechibatiso chokusatendeseka. Uku kunyengera kunogona kuchinja chimiro chendangariro chose chose kunyange apo mugamuchiri anoramba pamutemo.
5. Kushandiswa Kwepfungwa Kupfurikidza Norutyo Neboka/Kubuda Kweboka Kukuru
Mirangariro inowanzopfuvura nzvero ine mufungo. Nzvero dzokumanikidza dzakagadzirirwa kunyandura rutyo, hasha, kana kuti kusemburwa − mirangariro inoderedza kufunga kwezvemakemikari nokuwedzera kuvimba nezvisingadzorwi. Mibvunzo pamusoro pe "matsotsi ane ngozi anosunungurwa pakuvamba" kana kuti "mari inobhadharwa kupinza munyika zvisiri pamutemo" inoisa murutyo rwechakachengeteka nokushaiwa manyuko. Izvi zvinoparira mirangariro zvinodzivisa miitiro yamaune zvikuru yaizodzivisa idi kunzvera kutaura kwacho.
Muboka/boka rimwe zvinoshanda sechimwe chinhu chine simba. Mubvunzo uyo unoratidzira muvengi sa "asina kufanana nesu" kana kuti "kusazivana neveAmerica chaivoivo" unonyandura kuzivikanwa kwerudzi. Apo vavhoti vanonzwa kuti boka ravo rinotyisidzirwa, vanotsigira vanozivikanwa kuva kunze. Iyi nzira inoshanda zvikurukuru mumhoteredzo dzinopomerwa mudzinza kana kuti mutsika.
6. Uchapupu Hwemagariro Evanhu uye Chiremera
Manyoro okuvhota anokwevera chiremera chenhema kana kuti bvumirano. Munhu angataura kuti, "Vaongorori vakazvimirira vakasarudza kuti gadziriro yaSmith yaizoda zviuru zvemabasa. Kupfurikidza nokunongedzera "nyanzvi dzinozvimirira," mubvunzo unotora kuvimbika kunyange kana kunzvera kwagadzirwa. Nenzira yakafanana, vanodudza nhamba chaiyo yavavhoti vanogoverana murangariro wakaipa unoita kuti chibvumikiso chenzanga. Nzira idzi dzinoshandisa nheyo yechiremera (tinovimba) uye kubvumirana (tinotevera boka), vose vari vaviri vanoziviswa naRobert Cilidini mugadziriro yake yepesvedzero.
Kutapura Kwokushatisa Kwokumanikidza
Kana zvikanzi zvienderane, kuongorora kwokumanikidza kunogona kuva nemigumisiro chaiyo yenyika.
Pahomwe
Chinonyanya kutapura mudaviriri wacho. Kunyange runhare rumwe rwokuvhota runogona kubvisa murangariro wevoti nenhevedzo inoverengeka, zvikurukuru kana nhau yacho iri yakaderera-vaiscrite (zvinoreva kuti, muvhoti haana kufunga zvakawanda pamusoro payo). Kufutunurwa kwakawanda kunoumba uyu muuyo. Muvhiki dzinotangira sarudzo, kubatanidzwa kwekukwidziridza kungava kusvika makumi ezviuru ezviuru zvavavhoti, mumwe nomumwe achigamuchira shoko rakasiana nenzira yamanomano rakaitwa nomunhu anowanikwa munzanga yavo. Nzvero yamasayendisiti ezvamatongerwe enyika aratidza kuti kunzvera kunodzivisa zvikuru kushatadzira kusingadzoreki pakati pomuvhoti. Kana muvhoti akanzwa mashoko akaipa pamusoro pavadaviri, vangaodzwa ndokugara pamusha, vanogona kuva pedyo norusarudzo.
Panhau Dzezvinobudisa Nhau
Nzvero dzokumanikidza dzinogona kuumba nenzira isina kunanga nhau dzenhau. Vatori venhau kazhinji kazhinji vanonzvera mifungo yavose kuti vaone mamiriro ezvinhu enhangemutange. Kana kunzvera kwokumanikidzira kuisa kudzvinyirira kusiri kwokunze kwemunhu anokwikwidza, nzvero dzapamutemo gare gare dzingaratidza kuti zvinobudisa nhau zvinodudzirwa sezvechokwadi. Ikoku kunoparira chibvumikiso: kufukidzwa kwenhau kwemutengidziri ari kuderera kunokanganisazve tsigiro. Uyezve, kutaura kwakaipa kunoshandiswa mukumanikidza kunzvera dzimwe nguva kupinda mumishumo yenhau. Kana kutaura kwacho kuchidzokororwa kakawanda kunyange kana kusati kwatanga kutangwa kupfurikidza nokuendesa kuvhotera zvinhu zvanzi "zvinhu zviri kutaurwa pamusoro" uye kufukidza sechirongwa chapamutemo.
Pavatsigiri
Vanoda kuongororwa vanganzwa vachimanikidzirwa kupindura pachena, uko kunopa ngwariro yakatowedzera. Muzvimwe zviitiko, nhimbe yacho inofanira kupedza nguva inokosha nepfuma zvichibvisa nhema, panzvimbo pokusimudzira mashoko avo vamene akanaka. Uku kuzvidzivirira kunogona kunetesa nhimbe yacho ndokuita kuti "kuvhundutswa kana ukadaro, kusingadzimwi kana usingaiti" chinoitika: furatira pomero dzacho ndokudziparadzira, kana kuti kutaura kwadzo ndokudzikudzidzidzidzidzidzidziridza.
Mugadziriro Dzehurumende Dzechidhimoni
Muuyo unowedzerwa wenzvero dzinomanikidzirwa kuderera kweperero yechisarudzo. Vaongorori vanova vanonyumwira uye vasingavimbi nekurukurirano yose yezvamatongerwe enyika, kubatanidza nzvero dzapamutemo. Ikoku kunokuita kuti kuve kwakaoma zvikuru kuti vanzveri vomurangariro wavose vawane mashoko akarurama, sezvo mwero yemhinduro inoderera. Kupfuurirazve, vanosunda nzvero kuderedza kunaka kwehurukuro yedemokratiki kupfurikidza nokutsiva kurangarirwa kwokuchinja mirangariro. Apo chikamu chikuru chemirangariro yevori vezvitendero chakavakirwa panhema dzakasimwa, sarudzo hachisati chicharatidzirazve kuda kuziviswa kwavanhu.
Kunetseka Mumutemo Nemutsika
Nzvero dzinovapo munharaunda yakachembera yomutemo wezvemari wenhimbe. MuUnited States, Federal Ecommution Commission (FEC) haidzore kunzvera se "kudzvinyirira kubhadharwa" kutoti ivo vanotaura zvakajeka kuti "kuvhotera nokuda kwe" kana kuti "kurwisa" mukwikwikwidziridziri. Nemhaka yokuti kuvhotera kunodudzwa semibvunzo panzvimbo pekutsigira kwakananga kana kuti denho, kazhinji kazhinji kazhinji kunoramba zvinodikanwa zvokuzivisa. Zvisinei, dzimwe nyika dzine mitemo inoda kuti dzizivise chaunga chinoripira runhare nokuda kweshanyo. Kushambadzira kunowanzotongwa nokuda kwezvishandiso zvinoganhurirwa.
Nenzira inopesana, muitiro wacho unoshorwa namasangano ose makuru okunzvera. AAPOR’s Code of Ethics inotaura kuti vanzveri vanofanira ku "vasingazivi mufambiro kana kuti kutsigira nzvero ipi neipi yakarongedzerwa kutsausa vabvunzurudzi kana kuti inomirirwa senzvero yapamutemo asi chaizvoizvo mutoo wokunyengetedza. Nenzira yakafanana, American Marking Association inorambidza kushandiswa kwe "kutsvaka musero wokutengesa". Pasinei zvapo neiyi mipimo, inomanikidzira kunzvera nemhaka yokuti inowanzoitwa navaongorori vezvamatongerwe enyika panzvimbo pavanzveri vezvoruzivo rwePCs, uye kuzivikanwa kwechipo chinotenderwa kukuita kuti kuve kwakaoma kuzvidavirira.
Mune dzimwe nyika, kunzvera kwokumanikidzira kwapachivande kwapamutemo. United Kingdom’s Market Research Society, somuenzaniso, inoparadzanisa zvakajeka nzvero yemisika nenhimbe dzezvamatongerwe enyika. Mitemo yeCanada inorambidza kubudiswa kwetsinhiro dzenhema pamusoro pomubhadhari, uye runhare urwo runotsausa namaune vavhoti vanogona kutungamirira kukubhadhara kana kuti kuiswa mutorongo. Zvisinei, kumanikidza kunosiyana, uye kumanikidza kunzvera kunowanzopukunyuka nemhaka yokuti ivo vanorarama kwenguva pfupi uye vanyajambwa.
Nzira Yokuziva Nayo Nokudzivisa Nayo Kushatisa
Heano matanho anoshanda okuaziva nokudzivirira pfungwa dzako:
- Teerera nokuda kwomutauro unotungamirira: kana mubvunzo une mashoko anotambudza mundangariro akadai se "conrupt," "scand,"" kana kuti "ngozi," sezvingabvira ibvunzo inosunda. Nzvero dzapamutemo dzinoshandisa mashoko asina reviso se "applite/diap" kana kuti "Reaset" pasina mabhii anoiswa.
- funga nezvechikamu: Zvibvunze umene kana "chibvumirano" chapiwa mumubvunzo chiri chechokwadi chaizvoizvo. Kunzvera kwokumanikidza kazhinji kazhinji kunobatanidza kutaura kwenhema kana kuti kusina kusino ufakazi. Kana ukanzwa kutaura chaiko kwokuti hauna kunzwa munhau, ngwarira.
- Kuratidzira manyuko: Pamugumo wenzvero yapamutemo, mushanyi achazivisa kazhinji kazhinji sangano rinotsigira. Vanhamba vanofona kazhinji kazhinji vanoramba kuzivisa uyo akabhadhara nokuda kwedani, kana kuti vanopa zita risina kujeka, rinotsausa. Kana mushanyi asingagoni kugovera mashoko akajeka okutsigira, mureza mutsvuku.
- Tsvaka urefu nouwandu: Kuvhota kweLegitimate inhau yamaminiti 10-15 uye kudzivisa zviri mukati zvinodzokororwa zvisina kururama. Kuvhota kunowanzova kwapfupi zvikuru (maminiti a5) uye sando pamusoro mumwe wakaipa.
- Kufara kana ukanzwa kuti unoshandisa zvisina kufanira: Hausati une musengwa wokupedza kuvhota. Unyoro "Ini handifariri" kana kuti mubvunzo wakananga wakadai se"Iyi ivhotaro inomanikidzirwa here? Ichakubvisa. Kana kuti, unogona kukumbira mishumo yemari yenhimbe kusimbisa runhare.
Pamwero mukuru, dzidzo yokunyora nokunyora ingagona kuderedza miuyo yenzvero dzinosundwa. Kunzwisisa zvirongwa zvendangariro zvakadai seizvo zvinorondedzerwa munyaya ino(mailds). Apo vavhoti vanoziva kuti mubvunzo wakagadzirirwa kudzora panzvimbo peyero, vanogona kusarudza nokungwarira kuramba shoko rakajeka. Mukuwedzera, masangano anonzvera maidi anogona kuronda nokusunda nhimbe dzokunzvera, kuchideredza tapuro yawo kupfurikidza nokufumura mano acho.
Mugumo: Zivo Idziviriro
Nzvero dzinonetsa dzekuvhota kwazvino uno nemhaka yokuti dzinoshandisa shavo dzamanyuko adzo nepo dzichinyepedzera semuunganidzwa wemashoko asina kubatana. Simba radzo rinobva muidi rokuti vanhu vazhinjisa havakariri kudzorwa nomubvunzo wakapfava. Kupfurikidza nokunzwisisa gadziriro dzendangariro dzinoparira mibvunzo yokunzvera, mirangariro inokarakadzira, fungidziro, mirangariro, uye chibvumikiso chenzanga zvinogona kuva vatengi vanonzwisisa zvikuru vekurukurirano yezvamatongerwe enyika.
Chinodzivirira chakanakisisa mubatanidzwa wepanikiro nezivo. Paunonzwa mubvunzo unonzwa wakaremerwa, mira. Rangarira manyuko. Cherekedza donzo. Uye yeuka: Nzvero yapamutemo inotsvaka murangariro wako wokutendeseka; nzvero inogombedzera inotsvaka kuteererwa kwako. Kupfurikidza nokurodza mano ako okutsaura pakati paiviri, hausati uchingodzivirira bedzi kuita kwako chisarudzo asi unobetserawo kuchengeta perero yokurangarira kwedemokrasi.
Nokuda kwokuraviwazve pamusoro pokunzvera kwendangariro mukunzvera, bvunza [[FLT: 0] khowudi yeEthics ne [[FLT]P] Pew Research Center panzvero[. Vanofarira gadziriro yemitemo vanogona kuhwirudzura miraudzo ye [[FLT]]FEC'S pakurukurirano dzenhimbero.